What is the Xerox Hybrid Color Plan and how it is used in MPS, especially billing? Thanks in advance.
-- Steve Haun
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I wrote this after the CQ9300 Launch...
"Useful Color" prints with limited color coverage, such as company headers or small charts, will carry the same suggested $0.01 CPC as black prints. "Useful Color" prints feature less than 286,000 color pixels, equaling 1.2 percent coverage of an A4-size page. Despite the "Useful Color" rate’s $0.01 suggested CPC, the previous ColorQube 9200 series MFPs were offered with a $0.0064 average rate in government contracts and for an average of $0.0091 in private sector contracts.
"Everyday Color" prints feature moderate color coverage, such as printed PowerPoint presentations or flyers, and will be charged at a still-aggressive suggested $0.03 per page rate. The "Everyday Color" print range is identified as pages that contain between 286,000 and 1,400,000 color pixels, or 6 percent of an A4-size page. Page coverage parameters for the second color meter were changed with the new ColorQube 9300 series, as the previous line defined “Everyday Color” as 286,000 to 1,900,000 color pixels, or up to 8 percent of an A4 page. The previous ColorQube 9200 series stayed relatively true to its suggested $0.03 "Everyday Color" rate in most contracts with a $0.029 average rate in government deals and $0.0308 rate in private sector agreements.
"Expressive Color" pages with high levels of color coverage, including photos and marketing materials, are billed at an above-average $0.08 suggested per page rate. Prints within the "Expressive Color" category feature more than 1,400,000 color pixels, or over 6 percent of the page, up from the 1,900,000 minimum threshold used to define the previous ColorQube 9200 series’ third meter. The previous ColorQube 9200 series offered its high coverage "Expressive Color" CPCs with a below-suggested $0.072 average rate in government contracts and a similarly-low $0.0716 average CPC in private sector deals, occasionally falling below $0.06.
Xerox indicated that with the new color coverage definitions, 30 percent of all prints will fall into both the "Useful Color" and "Expressive Color" ranges, while the remaining 40 percent of all prints will sell within the middle "Everyday Color" tier. The vendor noted that the previous breakdowns were closer to 10 percent for the low coverage meter, 65 percent for the middle coverage meter, and 25 percent for the high coverage meter, while a separate November 2009 report highlighted a 25/50/25 breakdown. That said, there is no doubt that the changes made to the ColorQube 9300 line’s coverage tiers will result in a greater number of prints being counted under the higher cost "Expressive Color" meter.
Xerox touted the middle "Everyday Color" tier’s $0.03 rate to support the line’s still attractive (but more conservative) claim that users can reduce their color usage costs by half compared to competing systems in the market. This claim is down from a 62 percent claim two years ago, but makes sense given the color CPC erosion that has taken place over the same span as growing competition, the recession, and the shared need to drive a transition to color brought color CPC rates to new lows. However, given the "Everyday Color" tier’s smaller pixel range, fewer prints will fall under this middle tier – reducing supply costs and driving more revenue for Xerox and its resellers, but in some instances reducing value for end users.
I'm sure with enterprise MPS, Xerox gets these CQ meter rates even lower, but its hard to say how low. But here is a link to the CQ9200 Series PagePack pricing:
http://www.abdofficesolutions.com/category_s/133.htm
If you want to call PagePack MPS....
"Useful Color" prints with limited color coverage, such as company headers or small charts, will carry the same suggested $0.01 CPC as black prints. "Useful Color" prints feature less than 286,000 color pixels, equaling 1.2 percent coverage of an A4-size page. Despite the "Useful Color" rate’s $0.01 suggested CPC, the previous ColorQube 9200 series MFPs were offered with a $0.0064 average rate in government contracts and for an average of $0.0091 in private sector contracts.
"Everyday Color" prints feature moderate color coverage, such as printed PowerPoint presentations or flyers, and will be charged at a still-aggressive suggested $0.03 per page rate. The "Everyday Color" print range is identified as pages that contain between 286,000 and 1,400,000 color pixels, or 6 percent of an A4-size page. Page coverage parameters for the second color meter were changed with the new ColorQube 9300 series, as the previous line defined “Everyday Color” as 286,000 to 1,900,000 color pixels, or up to 8 percent of an A4 page. The previous ColorQube 9200 series stayed relatively true to its suggested $0.03 "Everyday Color" rate in most contracts with a $0.029 average rate in government deals and $0.0308 rate in private sector agreements.
"Expressive Color" pages with high levels of color coverage, including photos and marketing materials, are billed at an above-average $0.08 suggested per page rate. Prints within the "Expressive Color" category feature more than 1,400,000 color pixels, or over 6 percent of the page, up from the 1,900,000 minimum threshold used to define the previous ColorQube 9200 series’ third meter. The previous ColorQube 9200 series offered its high coverage "Expressive Color" CPCs with a below-suggested $0.072 average rate in government contracts and a similarly-low $0.0716 average CPC in private sector deals, occasionally falling below $0.06.
Xerox indicated that with the new color coverage definitions, 30 percent of all prints will fall into both the "Useful Color" and "Expressive Color" ranges, while the remaining 40 percent of all prints will sell within the middle "Everyday Color" tier. The vendor noted that the previous breakdowns were closer to 10 percent for the low coverage meter, 65 percent for the middle coverage meter, and 25 percent for the high coverage meter, while a separate November 2009 report highlighted a 25/50/25 breakdown. That said, there is no doubt that the changes made to the ColorQube 9300 line’s coverage tiers will result in a greater number of prints being counted under the higher cost "Expressive Color" meter.
Xerox touted the middle "Everyday Color" tier’s $0.03 rate to support the line’s still attractive (but more conservative) claim that users can reduce their color usage costs by half compared to competing systems in the market. This claim is down from a 62 percent claim two years ago, but makes sense given the color CPC erosion that has taken place over the same span as growing competition, the recession, and the shared need to drive a transition to color brought color CPC rates to new lows. However, given the "Everyday Color" tier’s smaller pixel range, fewer prints will fall under this middle tier – reducing supply costs and driving more revenue for Xerox and its resellers, but in some instances reducing value for end users.
I'm sure with enterprise MPS, Xerox gets these CQ meter rates even lower, but its hard to say how low. But here is a link to the CQ9200 Series PagePack pricing:
http://www.abdofficesolutions.com/category_s/133.htm
If you want to call PagePack MPS....
GINTEL
very good!!!
very good!!!
Thanks a lot for detailed answers. Great help to understand Xerox PagePack Hybrid Color Pricing Model.
-- Steve Haun
-- Steve Haun