Xerox C60/C70 Series Question

1 & 3 sounds more likely too me, but I'm just guessing.  Hope a Xerox guy or gal can chime in.

Several reasons: Production units have enhanced durability, lower cpc and comes with a dedicated print specialist that assists in the sale. Leverage that with Xerox historically owning the production space it makes sense to go with heavy iron rather than fast plastic. That's an easy sell to a customer.  The c60/70 demos well and if it's a current Xerox account the display is familiar. Wide variety of substrates, compact footprint. lastly it is really a hybrid that can sell in a non production as well as an office environment ( with some caveats). You can sell it with or without a print controller, and there is not a big delta in price between the office units.  If there were promotions I am unaware. Reps have a high confidence level with this product.

Thanks Bill,

This is great stuff.

What kind of partner are you and are you traditional BTA-style dealer or more of a traditional Xerox VAR?

Also, do you have a feel for the sales split for these units between office and graphics/production.  Is it getting close to 50/50?

Thanks again,

Jake

I work for Global. The 50/50 split would depend on application. We had a great year with this product but its not the only tool in the bag. Many times the office units are a better fit.

Another reason is Xerox discontinued the Workcentre 7775 office product built on the same chassis and simply dialed up their 78xx platform to a 70 page per minute 7970. For people banging hard on a 76xx or 77xx the C70 is the only option.