VDP growth to drive production print

Art PostAdmin VIP

VDP growth to drive production print

Research Nester published new report on growth of the variable data printing (VDP) market

Spend on VDP will hit $58.54 billion by 2035
CAGR (cumulative annual growth rate) of 16.4%
VDP can result in 50% reduction in printing costs compared to offset
79% of companies in U.S. use targeted advertising to gain new business
62% of marketers believe targeted advertising is one of their primary strategies

10/18/2310:00 PM

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VDP growth to drive production print

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