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TOTALFLOW IS RICOH’S NEW GLOBAL BRAND FOR PRODUCTION SOLUTIONS AND SERVICES

CHICAGO,   October 04, 2010 — The Production Printing Business Group (PPBG) of Ricoh Americas Corporation today announced a new strategy for solutions and professional services called TotalFlow™. TotalFlow is a Ricoh branded open architecture under which all production printing solutions will be positioned. For customers seeking to improve process efficiency and effectiveness, under the TotalFlow umbrella Ricoh will provide a "one-stop" experience, including both Ricoh and leading 3rd party solutions. TotalFlow provides four fundamental document processes for customers: Capture, Manage, Produce, and Innovate. The TotalFlow concept is designed to help manage entire workflows, simplify workflow processes and expand access to a wide range of solutions.

Under Capture, Manage and Produce, TotalFlow offers a full range of offerings, including web-to-print, personalization, document and job management, and multi-channel marketing capabilities, all supported by Ricoh’s industry leading printing platforms.

Innovate consists of services such as Ricoh’s newly launched Business Booster Program which includes a Resource Center, Consulting Services, Marketing Services and much more. The Ricoh Business Booster program is available today and can be accessed at www.ricohbusinessbooster.com.

“Since Ricoh’s entry into production printing with the formation of PPBG in 2006, we have made steady progress in developing a solutions portfolio and technical staff with an eye on customer support at the highest level. Today, a high percentage of our customers rely on Ricoh to take advantage of today’s rapidly advancing software capabilities.” said Carl Joachim, vice president of marketing for PPBG, Ricoh Americas Corporation. “The announcement of TotalFlow as both a brand, and open architecture, is yet another statement underscoring Ricoh’s commitment to the industry. Future Ricoh developed solutions under the TotalFlow brand, in conjunction with those provided through our alliance program, will give our customers more options than ever before, all backed by Ricoh’s world class service and support.

Additionally, InfoPrint Solutions Software Advantage, which includes the industry leading workflow solution InfoPrint Process Director, is a component of TotalFlow’s open architecture.

TotalFlow solutions will be on display at GRAPH EXPO at the Ricoh booth, # 2017. Find out more about TotalFlow and Ricoh’s full line of solutions and services by visiting www.ricoh-usa.com.

About Ricoh Americas Corporation Ricoh Americas Corporation, headquartered in West Caldwell, N.J., is a subsidiary of Ricoh Company, Ltd., the 74-year-old leading provider of advanced office technology and innovative document imaging products, services and software, with fiscal year 2009 sales in excess of $21 billion.

Ricoh’s fully integrated hardware and customizable services and software help businesses share information efficiently and effectively by enabling customers to control the input, management and output of documents.

Ricoh Americas Corporation, directly or through its network of authorized dealers, markets and distributes products in North, Central and South America.

Information about Ricoh’s complete range of offerings can be found at www.ricoh-usa.com.

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All referenced product names are the trademarks of their respective companies.

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