Art Post (Guest)

TOSHIBA TEC Unveils Print on Demand Application for Touch-Screen e-STUDIO MFP

TOSHIBA TEC (TOKYO:6588) expands its e-STUDIO MFP application platform with an integrated Print on Demand application (e-BRIDGE PODApl).

Today's dynamic and demanding business environment is characterized by shorter product cycles, higher customer expectations and the need to deliver personalized information just-in-time. Toshiba TEC understands the important linkages between product, service and information delivery to the overall performance and viability of an organization.

The new Toshiba TEC Print on Demand application helps to further optimize this process as a hands-on tool that is easy to deploy, straightforward and easy to manage with a tangible return on investment.

Toshiba's e-BRIDGE Open Platform is a flexible, open software architecture that allows solution partners to create value-added MFP solutions to further improve the workflow efficiency of businesses. The Toshiba e-BRIDGE PODApl is embedded into e-BRIDGE to achieve a perfect customization.

The user-friendly Print on Demand application is part of a range of custom applications that enables e-BRIDGE-driven systems to act as a secure data hub for back office applications and workflows; the new Print on Demand application is a perfect fit for information distribution purposes at businesses, airports, retail and hospitality outlets and travel organizations.

Benefits of Print on Demand

1.		Documents can be personalised and customised;
2.		e-BRIDGE PODApl offers the opportunity to provide different levels of materials, i.e. depending on the target audience, as well as the ability to make a distinction between materials for different targets;
3.		The increased speed to market is invaluable;
4.		Transfer of printed materials between warehouses is eliminated;
5.		The costs with e-BRIDGE PODApl are printing and postage per unit, while the costs associated with traditional printing are printing and postage per piece plus fulfillment, inventory, scrapping and possible customer callbacks;
6.		Having no inventory reduces storage and scrapping costs;
7.		e-BRIDGE PODApl is a green solution, and less waste and less paper is good for our environment.
8.		Our external file system connection allows you to manage the vast amounts of content continually flowing in and out of your organization.
9.		The intuitive and robust user interface helps to get relevant information and messages to the customer faster; and further improves the user experience with meaningful communications delivered through the customer's preferred device.

Gaining a Competitive Edge

Office workflows become simpler and swifter with Toshiba e-STUDIO solutions. Coupled with the refined quality and advanced technology of Toshiba e-STUDIO multifunction systems, the e-STUDIO solutions empower users with the capabilities to print, search, save, edit, distribute, manage, track and enhance your business workflows. Toshiba e-BRIDGE PODApl brings financial savings through reduced paper use and better document management, allowing for a complete transparency throughout your managed printing services.

About Toshiba Tec Corporation

Toshiba Tec Corporation, a Toshiba company, designs and markets worldwide an extensive range of technology products, including POS (Point of Sales) systems and barcode printing equipment, label printing and RFID systems for the manufacturing, logistics and retail industries; and kiosk and self-service solutions for the retail, hospitality and transportation industries. Toshiba Tec is a leading global provider of copiers and MFP for office use.

Please visit http://www.toshibatec.co.jp/en.

In the USA: http://business.toshiba.com/usa/home.html

In Europe: http://electronicimaging.toshiba.de/

Invitation from Toshiba Tec @ Equipmag2012 booth hall 7.3 – stand K14.