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Toshiba EXCHANGE "5 Reasons it Will Fail"

If you hadn't heard Toshiba is set to launch their version of a Social Business Network intended for Sales, Administration, Technical and Corporate Professionals. Kinda like a LinkedIn or myspace, but just Toshiba MFP people.

Ricoh has something similar to this with their Aficio League, however it's more of an extra net site with videos, sales information, launch kits, pricing and I could go on and on. However, what the Aficio Leagie pioneered was a message board for sales people. In the beginning it was awesome, lots of members, lots of posting and then it got old.... to keep you up date the board is lucky if they have 5 new posts per month and there are a few thousand members.

Here's a few reasons that I believe the site is doomed from the start:

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