Toshiba Color Copier All-In Service and Purchase Color Toner

toner breathMember

Has anyone seen a quote for service on color copiers that includes all service, parts and black toner but the customer buys cyan, magenta and yellow color toner as needed? Recently, lost a couple accounts to dealers that quoted 1.5 cents for black or color clicks but customer buys color toner. This seems to be a great way to sell against an all-inclusive color click of 7 or 8 cents per copy or print even if the customer only prints a very small amount of color on each page. It may be that the dealer can price this way because the customer's color volume would not exceed the yield of the color drums or imaging units over the course of a 36 month lease. Does anyone have experience with this type of service pricing?

5/9/0710:37 PM

❤️ 0

Original Post

Replies sorted oldest to newest

Art Post (Guest)

We have used this type of plan before and it works well, although I have not run across this from competitors

5/9/0711:24 PM

❤️ 0

Old GloryMaven VIP

It is the only way we quote unless customer demands otherwise. It is just safer for all concerned. They aren't paying $0.08 for a B&W page that happens to have a blue email address on it and we aren't collecting just $0.08 with accounts that do full-color powerpoint slides. We are also rural so toner pirates tend to not call much in our area.

5/10/079:56 AM

❤️ 0

JasonRMaven VIP

I don't see much advantage to such a program other than the "oops I printed a doc with a blue word in it".

I can't imagine that happens enough to make a difference over the term of a contract.

I do see how this is better for the dealer since it protects you against the occasional customer who is doing high coverage, but have a large installed base of these machines I can tell you we aren't having that problem.

In the end from my perspective, including color toner and service for one price is better for the customer (fixed low cost that you can budget) and better for the dealer (fixed revenue).

5/10/071:55 PM

❤️ 0

Old GloryMaven VIP

I disagree on most every point. Since when is printing email "occassional" and how can you say a fixed low cost is good for both the customer and the dealer. Someone is coming out ahead. Nothing is fairer than paying for what you use...no more-no less.

5/10/072:07 PM

❤️ 0

toner breathMember

It seems like it would be great to offer the customer the choice, either a fixed all-inclusive color click charge or a lower all-in click charge that does not include color toner. Unfortunately, our service manager doesn't see how there is any profit in it even when the customer is purchasing color toner at retail. I suppose it depends on the color drum yields. Does anyone have any experience with the profitability of this type of service contract compared to an toner inclusive at .08??

5/11/074:06 PM

❤️ 0