What does your sales process / sales cycle look like? And what is your typical length of time to close?
Mine generally looks like this:
Introduction - Cold Calls, E-mails, LinkedIn etc. You are trying to meet with the DM or speak with someone who can give you information on when their lease is coming due or how old their equipment is.
Discovery Appointment - Once you find an opportunity, you are meeting with the DM to identify their needs and build value.
Proposal Appointment - Meeting with the DM to present pricing, your solution and/or a demo.
Follow-Up - Consecutive follow-ups to close the deal.
After giving my proposal, I find I am sometimes following up 2, 3 or even 4 times before the customer makes a decision. Is there another step you would add in to slow down the process and in turn, speed up the close?
Thanks!
Czech