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May 17, 2004 -
Ricoh Unveils “Play To Win” Strategy And Demonstrates Innovation Through Technology At Vision 2004

Las Vegas, NV, May 4, 2004 – Ricoh Corporation, the leading provider of digital office equipment, will highlight its “Play to Win” strategy and showcase a variety of innovative, powerful solutions at VISION 2004, the Ricoh National Dealer Sales Meeting, May 5-7, at the Mandalay Bay Resort and Casino in Las Vegas, Nevada.
VISION 2004 will provide a forum for educating and fostering the growth of the company’s dealer sales channel, as well as a vehicle for highlighting Ricoh’s corporate strategies and third-party strategic alliances for key industry influencers, analysts and media representatives. Information-packed general sessions will showcase Ricoh's direction and latest products and solutions, as well as the “game plan” for the future.
Tom Salierno, President of Ricoh U.S., a division of Ricoh Corporation, will discuss Ricoh’s “Play to Win” strategy, which encompasses Ricoh’s commitment to building and cementing relationships, executing smart business strategies, demonstrating teamwork, and cultivating trust with its dealer and channel partners based on sound ethics and open communication. Other Ricoh executives will explore the intersection of technology and services, share real-world examples of how to maximize all marketplace opportunities, and focus their discussions on market changes that affect dealership operations.
"At Ricoh, we fully understand that our revenue, profit, unit sales, and total document volume is derived from our dealer and channel partners. We are very appreciative of the loyalty, dedication, and support that has been shown to us over the years and we are committed to continually providing products, programs, and support that our partners need in order to play to win,” said Salierno. “At VISION 2004, we hope to better educate our dealers and partners about our corporate strategies and our vision for the future.”
Attendees at the VISION meeting will hear the keynote address by one of baseball’s most popular personalities, Tommy Lasorda, the legendary baseball manager and executive. Lasorda will talk about his insights on motivation, personal strength and what it takes to be a winner.
Visionary Education
At VISION 2004, participants will have the opportunity to experience firsthand the performance, quality and solutions of Ricoh's newest products and how they stand apart from the competition. Attendees will also receive tips and tools for selling into the IT environment, new ideas to help penetrate multiple areas (and buyers) within a company, how a customer's fundamental imaging output needs are met with Ricoh’s B2C products, and strategies to help increase profits and grow clients. VISION will also feature valuable and informative seminars on a variety of topics, including:
o o Reality Sales
o o Printer Marketing – Sales Strategies
o o SeriPrinter "Because Time is Money"
o o Sales Development Training Program
o o Making Pre and Post Sales Professional Services a Profitable Reality
o o Break into the Big League with Ricoh's Major Account Program
Technology Exposition
During the VISION 2004 Technology Exposition attendees will be able to see and participate in demonstrations that show how Ricoh’s products and solutions help maximize workflow efficiency. The Technology Exposition will feature new and soon-to-be launched products and solutions including facsimiles, printers, and wide-format devices, as well as production, printing, and scanning solutions. Additionally, there will be a designated area for Ricoh’s technology partners.

Advertising Campaign
In tandem with VISION 2004, Ricoh will be debuting its “I Get Ideas” advertising campaign on May 5, 2004. The new campaign features television commercials that acknowledge the role of office equipment in the very human tasks of everyday people trying to move their ideas forward. The biggest television campaign in Ricoh’s history, the program includes sponsorship of every baseball game broadcast by Fox Sports Net and the YES Network throughout the 2004 Major League Baseball season. Ricoh Corporation’s parent company, Ricoh Company Ltd., recently sponsored the opening of the major league season when the New York Yankees and the Tampa Bay Devil Rays played each other in the Tokyo Dome in Japan. The Ricoh logo was displayed on each team’s uniforms and batting helmets. The new advertising campaign continues this relationship between Ricoh and Major League Baseball.

About Ricoh Corporation
Ricoh Corporation, headquartered in West Caldwell, N.J., is a subsidiary of Ricoh Company Ltd., the 68-year-old leading supplier of office automation equipment and electronics, with fiscal year 2003 sales in excess of $15.7 billion.

Ricoh Corporation is a leading provider of multifunctional document systems, including color and black & white digital imaging systems, facsimile products, printers, scanners, digital duplicators and wide format engineering systems. Additionally, Ricoh offers a wide variety of document and printing solutions directly and through partners that enhance office productivity and document workflow.

Ricoh Corporation directly or through its subsidiaries markets and distributes products under the Ricoh, Savin, Gestetner and Lanier brands in North, Central and South America. For fiscal year 2003, Ricoh Corporation sales exceeded $2.7 billion.

Information about Ricoh's complete range of products and services can be accessed on the World Wide Web at www.ricoh-usa.com.
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May 17, 2004 -
Ricoh Technology Exposition Showcases Industry Leading Products And Solutions

Exposition Offers Glimpse of New Technology that Helps Maximize Workflow Efficiency


Las Vegas, NV, May 4, 2004 – Ricoh Corporation, the leading provider of digital office equipment, will be conducting a Technology Exposition during its National Dealer Sales Meeting, VISION 2004 in Las Vegas. During the exposition attendees will be able to see and participate in demonstrations that show how Ricoh’s products and solutions help maximize workflow efficiency. The Technology Exposition will be open on Wednesday, May 5 from 4:00 - 6:00 p.m. and on Thursday, May 6 from 9:00 a.m. - 12:00 p.m. and 1:00 - 3:00 p.m.

Using the baseball theme “Play to Win” for VISION 2004, Ricoh has developed the Technology Exposition to look and feel like a baseball stadium. In leftfield, a technology portal will demonstrate the effectiveness of a connected showroom as a means for dealers to educate their customers and to sell products and solutions. The outfield wall is an area designated for Ricoh’s technology partners including Falcon Technology Solutions, Electronic Systems Protection, DeLage Landen Financial Services, OMD Corporation, BEI Services, Stoner, Inc., EFI/Automated Dispatch System, and La Crosse.

In centerfield, Ricoh will showcase new and soon-to-be launched products and solutions including facsimiles, printers, and wide-format devices, as well as, production, printing, and scanning solutions. Some of the products and solutions Ricoh will be showcasing include:

· · Aficio® CL7100 – A state-of-the art color printing solution designed for demanding in-house publishing and on-demand printing market segments. The Aficio CL7100, which prints at a speed of 35 pages per minute for both full color and black and white, provides enhanced finishing capabilities that eliminate the cost and time of outsourcing. The Aficio CL7100 has the ability to produce professional-looking brochures, collateral, and proposals straight from the desktop that look like they came from a commercial printer.

· JP4500 – A high volume digital duplicator that provides publishing features, computer connectivity, greater printer ease, and lower cost per page than any copier or laser printer alternative. It is ideal for schools, non-profits, or any businesses looking for high print quality at a low cost.

· · Aficio 3131 – This full color digital imaging system, which will be introduced in June, prints at a speed of 31 pages per minute in full color and black and white. Enhanced features include a Multi-Tray Finisher, a Booklet Finisher, and scanning capabilities.

· Aficio 2045e – This black and white digital imaging system offers network print and scanning capabilities. Scan features include Embedded Scan-to-Folder, Embedded Scan-to-FTP, and LDAP Support with SMTP and POP before SMTP Authentication. Fax features Internet Faxing, LAN-Fax, Fax Forwarding to MFP’s Hard Disk Drive, and Fax Forwarding to Email.

· Aficio CL1000N – A high-speed black and white network printer with convenience color at an affordable price, this device is ideal for small to mid-size businesses. The CL100N has a speed of 31 prints per minute in black and white and 8 pages per minute in color.

· Aficio CL3000e – This high-speed color laser printer is designed with single-pass color laser technology and the shortest possible paper path, resulting in brilliant color at a speed that will satisfy the most demanding business graphic workgroups. The CL3000e has a speed of 18 prints per minute full color and 22 pages per minute black and white, with first-page output of less than 30 seconds.

· Aficio CL2000/CL2000N – These color laser printers both offer high-speed, four-color and black and white prints at a low cost. The Aficio CL2000 is a standalone unit designed for individuals who demand high-volume and high-efficiency. The Aficio CL2000N provides advanced network capabilities making it ideal for workgroup printers.

· GlobalScanTM – Serves as a digital document routing system that accepts scanned documents and creates files for electronic transmission over the network as an attached email all from the operation panel on any Ricoh Aficio multifunction product. GlobalScan acts as an on-ramp, attaching to many knowledge and content management systems capturing key data associated with scanned documents.

· ScanRouterTM V2 Professional – An easy-to-use software package that serves as a digital document delivery system. It enables Aficio multifunction products to scan documents such as photos, schematics and hand-written reports. It creates electronic files that can then be transmitted electronically through the network. It also functions as a network scanner and electronic inbound fax routing system.

To find more information about Ricoh’s full line of products and solutions, please visit the Technology Expo or log on to Ricoh’s corporate Web site at www.ricoh-usa.com.
About Ricoh Corporation
Ricoh Corporation, headquartered in West Caldwell, N.J., is a subsidiary of Ricoh Company Ltd., the 68-year-old leading supplier of office automation equipment and electronics, with fiscal year 2003 sales in excess of $15.7 billion.

Ricoh Corporation is a leading provider of multifunctional document systems, including color and black & white digital imaging systems, facsimile products, printers, scanners, digital duplicators and wide format engineering systems. Additionally, Ricoh offers a wide variety of document and printing solutions directly and through partners that enhance office productivity and document workflow.

Ricoh Corporation directly or through its subsidiaries markets and distributes products under the Ricoh, Savin, Gestetner and Lanier brands in North, Central and South America. For fiscal year 2003, Ricoh Corporation sales exceeded $2.7 billion.
Las Vegas, NV, May 5, 2004 – Ricoh Corporation, the leading provider of digital office equipment, today introduced GlobalScan frameworks for Documentum and Interwoven Worksite for use with existing Ricoh Aficio Multifunctional Products (MFPs).

Today, more than 80 percent of generated business documents exist in unstructured information such as spreadsheets, presentations, e-mails, photographs, drawings, etc. Accessing that information is quite often a complex and tedious task. By enabling existing Ricoh MFPs to be equipped with GlobalScan Server Software, Ricoh has turned copiers into versatile network scanning devices, helping control unstructured information.

“One of the keys to effective enterprise content management is providing an easy method for incorporating the numerous important documents received on a daily basis,” said Hede Nonaka, vice president of marketing for Ricoh Corporation. “With the addition of GlobalScan frameworks to Ricoh’s MFPs, combined with Documentum and Interwoven Worksite, Ricoh is pleased to have developed a solution that transforms a time-consuming process into one that increases productivity—all within one compact, cost-effective unit.”

Using Ricoh’s Aficio MFP combined with GlobalScan Sever software and the framework to Documentum, paper-based documents can be scanned for delivery to the Documentum doc-base in a matter of seconds—with a process as simple as making a photocopy. The Documentum enterprise content management platform provides a universal repository

capable of storing and managing all content types, including documents, scanned images, Web pages, XML, rich media, records, engineering drawings and many others.

By combining the power of Ricoh MFPs, GlobalScan and the Interwoven WorkSite frameworks, users can convert paper documents into a variety of file formats including PDF, Microsoft Word, Excel or PowerPoint. They can then distribute electronic files directly to worksite databases—all with a single scan.

A powerful, yet easy to use network scanning solution, GlobalScan integrates seamlessly with any existing e-mail infrastructure and combines e-mail functionality with an accessible copier platform, which significantly improves user productivity and offers robust security for organizations managing content within and beyond offices and cities—nationally and internationally. Fully isolated environments enforce ethical walls and enable hosting of multiple divisions and/or companies.

To learn more about the GlobalScan frameworks or other Ricoh products and solutions, please visit Ricoh’s corporate Web site at www.ricoh-usa.com.
About Ricoh Corporation
Ricoh Corporation, headquartered in West Caldwell, N.J., is a subsidiary of Ricoh Company Ltd., the 68-year-old leading supplier of office automation equipment and electronics, with fiscal year 2003 sales in excess of $15.7 billion.

Ricoh Corporation is a leading provider of multifunctional document systems, including color and black & white digital imaging systems, facsimile products, printers, scanners, digital duplicators and wide format engineering systems. Additionally, Ricoh offers a wide variety of document and printing solutions directly and through partners that enhance office productivity and document workflow.

Ricoh Corporation directly or through its subsidiaries markets and distributes products under the Ricoh, Savin, Gestetner and Lanier brands in North, Central and South America. For fiscal year 2003, Ricoh Corporation sales exceeded $2.7 billion.

Information about Ricoh's complete range of products and services can be accessed on the World Wide Web at www.ricoh-usa.com.

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