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Ricoh to start making Toshiba copiers on 7/1/24?

  • Etria, a company controlled by Ricoh (15% ownership from Toshiba Tec), announced it will start manufacturing MFPs on July 1, 2024
  • The division, headquartered in Kanagawa, Japan, will apparently make both Ricoh and Toshiba branded MFPs
  • Apparently, the differentiation will be a unique print controller in Ricoh or Toshiba versions
    • Toshiba hopes to reduce R&D expense by 30 billion yen
    • “It is challenging to differentiate while seeking scale advantages...”; stated Ricoh CEO Akira Oyama

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