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Its not in my current price book but its predecessor had an LDP of $543 and a MSRP of $835.  I try to avoid these types of products because if I sell it I deliver it, train the customer and take their call when they have a problem.   I also have a fear that if the customer doesn't like the obscure little Ricoh machine it might come back to bite me in the rear end down the road on something bigger.  I don't want to be known for selling someone a consumer goods piece of garbage.    Quite frankly I'd have to sell the machine for $1,495 for it to be worth it to me.  I think I sold a total of two of the prior model in the time it was on the market.

@fisher much appreciated.  One of my existing clients needs another device an the space is limited to where something larger will not fit.  I guess they never thought they would print 50 pages a day and never dedicated a space for a printer. 

I don't like it either, however I need to at least offer then something and keep the price high to scare them away. If they buy from me then it may be worth the effort.



Thanx again

Just got the pricing on this product.  Suggested retail is $525.

Ricoh is encouraging dealers to drop ship these directly to the customer and sell a warranty like a customer would buy from HP.  The one year extended warranty is $69 MSRP.  You can add 3 years of extended warranty for a total of 4 years of coverage.  Ricoh drop ships a replacement machine if they can't resolve the issue over the phone.

Also noting that there is only about a 35% spread between cost and MSRP on the supplies.

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