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Lexmark’s CIO/CTO interviewed

Lexmark, owned by Ninestar of China, had Vishal Gupta interviewed

Hope to create a new revenue stream from IoT devices with its Optra software that was originally developed for its printers and MFPs

  • Will sell to connected equipment manufacturers in transportation, healthcare and other sectors
  • Provide predictive services
  • “Our history in being a leader in the imaging market, but with people printing less, we knew we needed to shift our strategy toward a growing market”
  • “We are bringing our history of excellence to adjacent areas and redefining ourselves as a broader technology company”
  • Has created “Lexmark Ventures”, a separate LLC
    • “We fund the business with seed rounds and can decide very quickly whether to kill an innovation or double down on it”
  • Created a customer advisory board compromised of 16 CIOs from its largest customers
    • “We want our customers to co-create with us”
    • “Each data scientist costs a quarter million dollars so we cannot hire 50 of them”
    • Partnered with North Carolina State University

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