KONICA MINOLTA SPONSORS CNN HEROES

The sponsorship covers weekly segment, onlineand special tribute showthrough the end of 2013

CNN International today announced that Konica Minolta will sponsor its long-running ‘CNN Heroes' initiative, beginning this month until the end of the year. The agreement includes the sponsorship of a weekly segment that profiles individual heroes from around the world within its primetime news programs across the regions including ‘News Stream' and ‘International Desk'. The deal also includes support on CNNHeroes.com, CNNMoney.com, and the US and International versions of CNN.com, in addition to an on-air tribute show.

In its seventh year, ‘CNN Heroes' is a multi-platform campaign that shines the spotlight on individuals who go to extraordinary lengths to serve others. All of the "heroes" are nominated by viewers through an online submission process. In September, the top-10 candidates are shortlisted and viewers are then asked to vote for their ‘CNN Hero of the Year'.

William Hsu, Vice President, News Advertising Sales, CNN International Asia Pacific, said, "We are very pleased to announce this new partnership as both CNN and Konica Minolta are firm believers in this initiative - ‘CNN Heroes' not only educates and entertains, but also inspires. ‘CNN Heroes' highlights the many selfless efforts made by some exceptional individuals that would otherwise go unnoticed. A worldwide audience on CNN and CNN.com can now experience first-hand how these heroes have helped others and in some cases, whole communities."

The campaign culminates at the end of the year with the global broadcast of the special event ‘CNN Heroes: An All-Star Tribute' where the hero with the most votes will be announced. Hosted by CNN's Anderson Cooper, the event celebrates these remarkable people who have dedicated their lives to tackling a diverse range of social and economic problems. Past Heroes of the Year include Pushpa Basnet, who provides support for children of incarcerated parents in Nepal, and Robin Lim who opened free birthing clinics in Indonesia. Since its launch, CNN has received more than 45,000 nominations from more than 100 countries and profiled over 180 everyday heroes by previous year. The nomination for 2013 is open until August 31, 2013.

The ‘CNN Heroes' weekly segment appears every Wednesday in the following programs:

Europe (Berlin Time)  International Desk 19:00-20:00 / News Stream 14:00-15:00　

Asia (Hong Kong Time) News Stream 20:00-21:00 / International Desk 1:00-2:00*

South Asia (New Delhi Time) International Desk 22:30-23:30 / News Stream 17:30-18:30

Latin America (Buenos Aires Time) News Stream 9:00-10:00/ International Desk 14:00-15:00

North America (Eastern Time) News Stream 8:00-9:00/ International Desk 13:00-14:00

*marked program will air on the following day (Thursday).

For more information about CNN Heroes, visit: http://www.cnnheroes.com/

Facebook: http://www.facebook.com/CNNHeroes

Twitter: @CNNHeroes

Instagram: http://instagram.com/cnnheroes

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About CNN International

CNN's portfolio of news and information services is available in five different languages across all major TV, internet and mobile platforms reaching more than 375 million households around the globe, including over 46 million across the Asia Pacific region. CNN International, awarded "News Channel of the Year" by the Royal Television Society in March 2013, is the number one international TV news channel according to all major media surveys across Europe, the Middle East and Africa, the Asia Pacific region and Latin America. The CNN digital network is consistently one of the top news and current affairs destination on the web. CNN has 45 editorial offices and more than 1,100 affiliates worldwide through CNN Newsource. CNN International is part of Turner Broadcasting System, Inc., a Time Warner company. Get the latest social media updates from CNN at: facebook.com/cnninternational @cnnasiapr

About Konica Minolta

The Konica Minolta Group provides office solution business through MFPs (Multi-functional peripherals), commercial and in-house digital printing systems and industrial inkjet business. Focusing around Business Technologies Business, Konica Minolta has 41 offices worldwide and provides business support across 150 countries. Konica Minolta also offers high quality service solutions globally including TAC film for LCD polarizers, Optics & Sensing Business, and Healthcare Business including diagnostic imaging system.