How Will Xerox’s Decision to Discontinue “Wide-Format” Impact Reprographers, Xerox Wide-Format Dealers, and Other Wide-Format Manufacturers?
This is an “update” to this post, having just realized that I typed “Xerox” instead of typing “OCE” in the last paragraph of the post. So, the following paragraph is the “corrected” paragraph:
“There is another issue as well. This one's an interesting, if not an intriguing, one. There are reprographers "out there" who have been doing quite a lot of business with Xerox (wide-format) because their relationships with OCE and/or KIP ran amuck. Sometimes because of "terms", sometimes because of "price" and sometimes because OCE or KIP did not like how those reprographers were paying (or, I guess I should say, not paying) their bills. Those reprographers may realize the biggest adverse impact from Xerox's decision.”
How Will Xerox’s Decision to Discontinue “Wide-Format” Impact Reprographers, Xerox Wide-Format Dealers, and the Reprographics Industry’s Other Manufacturers of Wide Format? Blog author’s commentary and opinions.
Overall comments.
Yesterday’s announcement from Xerox Corp that it had made a decision “to stop taking orders for wide-format products in the U.S. and Canada in 2011 (with specific timing based on inventory levels)” was an interesting and, I believe, a very significant development. In the e-mail I received from Xerox Corp’s Director, Business Groups, Public Relations, Ms. Patty Quinn (and that e-mail carried Scott Frame’s name as well (Scott is VP of Wide-Format, Xerox), Xerox also said, “Xerox has opted not to invest in wide-format product engineering in 2011.”
Xerox did not say that it was discontinuing its wide-format business forever. And, Xerox did not say that it would not resume investing in wide-format at some point in time after 2011. But, while Xerox did not release a statement saying that it will be out of the wide-format business forever, it will likely prove difficult for Xerox to resume its wide-format business, even if it makes a decision, at some point down the road, to resume its wide-format business. The decision that Xerox made had to have been an extremely difficult decision for Xerox to make. For it was Xerox who first introduced “plain paper” toner-based copying systems to the reprographer marketplace. I fondly recall our first Xerox 1860 (cost was around $115,000, and, yes,
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