Danka and Heidelberg Expand Partnership to Broaden Digital Market Presence
Danka Business Systems PLC and Heidelberger Druckmaschinen AG announced a series of agreements designed to expand their presence in the digital print marketplace and to further meet the needs of their digital customers.
The agreements are among Heidelberg USA, Danka, and NexPress Solutions LLC -- a development and manufacturing joint venture of Heidelberg and Kodak. Key elements include:
-- A multi-year distribution agreement enables Danka to continue direct sales of the branded Heidelberg Digimaster(R) product family worldwide, including the 9110 system, the high-speed 9150i print system, and a full range of finishing products and accessories.
-- A cooperative marketing agreement gives Heidelberg USA and Danka more direct access to each other's digital product portfolios. For example, Danka customers can gain access to the new NexPress 2100 digital production color press through Heidelberg USA's sales force. Heidelberg customers will have access to Danka's portfolio of high-quality document output systems through Danka's sales force.
-- A cooperative-service arrangement enables Heidelberg USA to extend its service geographies in the U.S. by outsourcing service to Danka's highly regarded nationwide Technical Services organization.
"These agreements build on Danka's status as the only company worldwide, besides Heidelberg, that sells the Heidelberg-branded Digimaster family of products," said Bill Troxil, senior vice president, Production Print, Danka. "While they give both us and Heidelberg entry into new products and market opportunities, our customers are the real winners by gaining access to one of the industry's most comprehensive suites of products and services."
"This expanded partnership demonstrates the commitment both Heidelberg and Danka have to the advancement of digital printing," said Bill Blair, senior vice president, Digital, Heidelberg USA. "In our digital business, it is critical for us to meet the individual productivity and business needs of our customers. These agreements with Danka will help both companies not only meet those needs, but also foster new growth through a broad range of digital solutions and exciting applications."
Original Post