Competitive Info needed Lexmark XM1145

I was under the impression that we would have had the new MP401SP by now, you may want to give your DSM a ring.

I would focus on the cost per page first. Find out of the customer is going to take a maintenance agreement.  You may have win there.  If no maintenance agreement is needed I would then focus on the consumables costs of the A4 device.  Such as cost per page for toner, cost per page for drum (imaging) and cost per page for the fuser kit.

I found the fuser maintenance kit on CDW for $269.99, however, there is no yield stated. I also found another fuser kit for $356 and the yield is 200K which would be .00178.

Precision roller has the OEM drum kit for $99 and the yield is 60K.  Thus the cost per page is .00165 for the drum (which is low).

Toner kit $266 for 5% coverage @16K, in ordered to match our 6% I would cut the yield on the cartridge by 20% and use 12,800 as the yield (please correct me if I'm wrong.  Cost per page would be .0207.  Found the price of toner cartridge on the link below.   

Here's a neat link about the toner cartridge: 

Other items to look at:

Down load a print driver 

Down load the operators manual

Find out what features your system has that the Lexmark does not and then dig with the customer to see if one of these features is something they need. If so, that's a knock out feature.

Here's some links for you:

	Card Stock & Label Guide	10/25/13
	Embedded Web Server—Security: Administrator's Guide	10/25/13
	User's Guide HTML (Lexmark XM1145 Series)	08/23/13
	Universal Print Driver Version 2.0 White Paper	08/19/13
	User's Guide (Lexmark XM1145 Series)	03/20/13
	Lexmark MIB Files (February 2013)	02/18/13
	Supplies Guide (Lexmark XM1145 Series)	11/28/12
	Print Defects Guide (Lexmark XM1145 Series)	11/28/12
	Fax Guide (Lexmark XM1145 Series)	11/28/12
	Copy Guide (Lexmark XM1145 Series)	11/28/12

Thanks Art. I think that operating costs and long time reliability are in my favor.

The XM1145 is a shade over $0.02 per click in a m/a contract.  If the customer is doing over 2,500 clicks per month the machine has no chance in a competitive deal unless the consumer buys non-OEM toner and just does a parts and labor only service contract w/out consumables for about $200/yr.

Customer is rarely educated enough to know to do this and a salesperson moving such a small box rarely cares enough to inform the customer on how to make the XM1150 a cost-effective option.

Great!  Thanks.