Color-Logic Enables Digital Variable Metallic Data Printing Using Adobe InDesign
West Chester, OH, USA; October 2021--Designing for digital printing is fast becoming a critical issue for agencies and freelance graphic designers. The ability of digital processes to support variable data printing means that designers for both commercial printing and packaging must learn how to handle the complex files involved. Add metallic printing to the equation, and many designers become overwhelmed with preparing the necessary white ink masks, as well as the peculiarities of merging databases with otherwise simple print files. To address these issues and to vastly simplify the graphic design work involved, Color-Logic has prepared a detailed tutorial specifically detailing the steps involved, using the Color-Logic software with Adobe InDesign to produce print files guaranteed to clear all the hurdles presented by digital presses.
Variable data printing on digital platforms is nothing new, but Color-Logic brings an entirely new dimension when digitally printing on metallic substrates with white ink or toners for commercial print applications. Digital printing with white ink or toner on metallic stocks requires designers to make a white ink mask. If any change is made to an element, font, or image, a new white ink mask is required unless the designer is using Color-Logic. By using Color-Logic at the design stage with the digital output on metallic stock, a design can include variable foil colors and embellishments in fonts, elements, or images. Coupons, magazine covers, wedding invitations, greeting cards, posters, and tags are just a few of the applications appropriate for variable data metallic digital printing.
Adobe InDesign now has variable data support built in, so by using InDesign with the Color-Logic Design Suite, any designer can easily add metallic variable data into their clients' printed marketing pieces by using a licensed and certified Color-Logic printer. To demonstrate the ease and strength of the Color-Logic/Adobe InDesign combination, Color-Logic has released a short video explaining how digital metallic variable data printing can be used to create a striking magazine cover.k. The video can be seen at https://www.youtube.com/
Discussing the Color-Logic/Adobe InDesign breakthrough, Mark Geeves, Color-Logic Director of Sales and Marketing, said; "Many industry reports attest to the value of variable data printing and metallics as relates to quality and consumer appeal. The 280 Color-Logic metallic colors and unlimited embellishments, together with Adobe Indesign, is a game-changer that drives up response rates for all commercial print applications."
Color-Logic™develops color communication systems and software tool sets for a variety of special effect printing applications. Color-Logic provides brand owners, product managers, corporations, and their advertising agencies the ability to differentiate themselves and their clients with a simple print production process that yields dramatic results. Color-Logic decorative effects utilize the existing workflows of printers and designers, yielding dynamic results without the use of special equipment. Color-Logic supports the value of print and works with designers and printers to enhance their printed media. For more information, visit www.color-logic.com or call +1-513-258-0047.
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