An HP executive appears to indicate a preference for binding customers to costly printer subscription plans.

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An HP executive appears to indicate a preference for binding customers to costly printer subscription plans

reported on techradar.com
HP's CFO notes a 20% higher customer value in subscription models like Instant Ink, fostering longer-term loyalty.
HP offers ink and toner subscriptions from $0.99 to $24.99/month, emphasizing convenience and automatic replacements.
Consumer subscriptions grew notably, but HP faced an 18% decline in its printing business, possibly due to sustainability concerns.
Tech firms, including HP, face antitrust pressure over subscription terms that lock in customers, raising sustainability questions.

12/5/239:35 PM

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An HP executive appears to indicate a preference for binding customers to costly printer subscription plans

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