But with only a tiny bit of real estate to work with, there's no room for mistakes. With this in mind, we took to Reddit's Sales channel to round up subject lines vouched for by real sales reps. Instead of reinventing the wheel with your messages, use these subject lines knowing that they've been tried, tested, and verified to work by reps around the world.
Interested to learn why these subject lines do the trick? We've also included the logic behind each for your knowledge.
1) "I hope all is well"
The Reddit user who suggested this subject line says that "it gets a lot of reads from decision makers who are tired of people trying to serve their own self interests." Demonstrating genuine concern for the email recipient is refreshing.
Why it works: In a study, Ferrazi Greenlight found that reps who focused primarily on building relationships rather than generating transactions were more successful in the long run. Prioritizing the relationship from the very beginning will separate your message from the scores of other hard sales pitches. read the rest here