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Are you Customer Centric or Product Centric?

Ray Stasiezcko ·
Most in business would say “Of Course We Are a Customer Centric Business.” However with today’s rapid rate of disruption caused by organizations and Industries who continuously out innovate legacy organizations. I would say they are lying to themselves and here are my reasons for saying this. A company is built to sell a product which solves a problem. What happens when the problem the product solves is not an issue anymore? Or what happens when someone else circumvents your products...
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Re: Are you Customer Centric or Product Centric?

Larry Kirsch ·
Well put
Blog Post

Scaling Your Office Tech Business: Customer Centricity

Art Post ·
Scaling Your Office Tech Business: Customer Centricity The path to scaling any business, especially in office technology, is fraught with challenges. Navigating these needs a strategic compass, a ‘secret’ if you will. A key finding from a Deloitte study proposes this secret: Align your business models and processes around the customer. This seamless integration of customer-centricity into your business structure is crucial for sustainable growth. A Vital Need to Maintain Customer Centricity...
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