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Canon Solutions America Launches DirectSmile Cross Media Software Suite

Art Post ·
MELVILLE, N.Y., Jun 24, 2014 (GLOBE NEWSWIRE via COMTEX) -- Canon Solutions America, Inc., a wholly owned subsidiary of Canon U.S.A., Inc., and DirectSmile GmbH, a leading supplier of software solutions for cross media marketing automation, today announced the immediate availability of a powerful new suite of cloud-based tools for building, managing, and tracking data-driven personalized marketing campaigns across print, web, and mobile media. The DirectSmile Cross Media Suite is a robust...
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EFI Acquires DirectSmile, Broadens VDP and Cross Media Capabilities

Art Post ·
NEWS – For Immediate Release EFI Acquires DirectSmile, Broadens VDP and Cross Media Capabilities FREMONT, California -- July 21, 2014 -- EFI ™ (Nasdaq:EFII), a world leader in customer-focused digital printing innovation, today announced that it has acquired DirectSmile GmbH, an award-winning provider of software solutions for cross media marketing automation. Based in Berlin, DirectSmile invented image personalization in 2001 and today makes media personalization and automation software...
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EFI Hosts First DirectSmile Cross-Media User Conference

Art Post ·
News – For Immediate Release EFI Hosts First DirectSmile Cross-Media User Conference Users from around the world reinforce importance of cross-media marketing for the printing and marketing industries BERLIN, GERMANY – September 10, 2014 -- Slightly over 100 EFI™ DirectSmile cross-media customers gathered August 27-28 in Berlin, Germany, for the first ever EFI DirectSmile user conference. Users from 15 countries on 3 continents met to share ideas, find inspiration and get insights for the...
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