That's a real drag and I believe that Ricoh and Dealers will lose clicks and boxes if they do not have competetive A4 boxes.
Ricoh touts their new LV color box will be $2,000 less than the MP2000, still that makes the unit higher than the sammy and the proposed frontier box, plus the customer will get 40ppm instead of 25 or 20ppm.
I understand this whole value proposition however will the customers understand and enbrace it also. I guess that will be a question that will be answered over the next six months or so.
I