Recommendations
For us old timers we used to carry a book of referrals with us. These books had letters from clients signing our praise. We would use these letters when we ran up against objections/questions. Those objections included how good your service is or are do you have other clients with the same copier’s aka MFPs.
Today, I keep all of my references on Linkedin. No more letters just threads from clients that will give my prospects and clients insight to what it’s like to work with my company or me.
- Take some threads from clients and add them to your proposal
- You can copy the url from Linkedin and post this in your proposal under references
I like 1.) better because they may not want to follow the link. Another good idea is to finds threads from your clients that are in the same industry.
