MFP Copier Blog

What can you find out by viewing your competitors proposals and quotes? 

• I can gain insight about how professional that dealership of branch is, meaning a well put together proposal usually means that the dealership of direct branch is professional in everything they do

• Cost per page,  is there something new?  Have I missed some new marketing gimmick?  How low can they go?
• Pricing, when I see proposals & quotes that have some GP in them, that actually helps me in my sales.  Others are getting decent GP and so should I
• Who is dumping devices, who is giving away the ranch, and I can also figure out the lease rates with enough information.
• All great reasons to take a peek at these top ten copier proposals & quotes

Ricoh C7100s & Ricoh MP C5110s proposal pricing.pdf

Samsung SL-X4250 color MFP.pdf

Samsung CLX-8640 Color _ Xerox WC6605.pdf

Xerox workcentre 7845 color.pdf

Ricoh MP C5100s Proposal.pdf

Mutoh ValueJet 1324X.pdf

Ricoh MP C2503SP proposal.pdf

Konica Minolta bizHub Pro 951.pdf

Konica Minolta C224e VABS Quote.pdf

Ricoh MP C2503SP proposal Feb 2016.pdf

-=Good Selling=-

Signage is often something taken for granted by customers, but it is a key component in an overall business marketing plan. The right signs, banners and posters – both inside and outside your business – effectively attract new customers and direct current clients to the products and services they need. We have tips to help you make the most of the signage you use.

Use the Right Materials

There are many different types of materials that can be used for your signage today, including metal, plastic, paper, wood and vinyl. When you choose a material for your signage, consider the location and use of the sign. For example, signage located outdoors needs to be crafted of a weatherproof material that will hold up over a period of time.

Consider Branding in Your Design

As you are choosing colors, graphics and fonts, make sure your signage coordinates with the rest of your company branding. Signs should make it easy to identify your business at a glance, with a consistent color scheme and logo prominently displayed somewhere on the signage. Professional appearance is another must if you want your signage to help your business put its best foot forward.

Make it Easy to Read

Signage posted outside the business needs to feature much larger lettering than signs inside your business directing customers or advertising new services. A good rule of thumb is for signs 100 away from the customer; letters should be at least three inches. Signs meant to attract passing cars should also sport fewer words – 7 or less – to advertise your business. Dark lettering on a lighter background is also easier on the eyes for quick reading.

Consider Local Regulations

This is an especially important point for exterior signage. Most cities have regulations regarding the size, height and design of signs displayed outdoors. Become familiar with the regulations for your community, so you don’t make a costly mistake that requires you to replace a sign after it has been hung.

Signage is an effective way to promote your business when it is used properly. These tips will help you make the most of the signage you choose for your company.

Click here is see our line of large format products

In 2006, at least for me, wide format was the product to sell!  I couldn't have cared less about selling a copier, I wanted to dig under every rock and find those wide format opportunities.  On a recent presentation I gave in Texas, I was asked, "why focus on wide format?".  My answer was simple, higher revenue, higher GP, DM is usually accessible, AEC market values IT, and I get the chances to sell them a copier somewhere down the road also.  It's the two for one thing!

Report Validates Standards-Based Digital Print

The Transition of the Copier Industry "According to Art"

Part One:

I can only start from the early eighties.  Six months after graduating a copier tech training school, I had sold my first copier. I'm pretty sure I remember the building, but not the name of the company. On a recent drive by that company was no longer in that building, I was kinda bummed because I would have enjoyed to cold call them again

If you bought or leased a copier in 1981, the only function of that copier was to copy. There were no sorters/staplers, no automatic document feeders, and very few of them had multiple paper trays.  Most copiers of that time period also had a moving platen (that's where the glass went back and forth for each copy).  Placing a cup of coffee on top of the copier was not a good idea.   

Sorter/Staplers

 As the industry evolved we saw the emergence of companies that developed sorters (remember Gradco).  In the day, if you wanted a copy machine to sort you had to buy a third party sorter that came with a special bracket.  You could purchase a sorter that either had ten bins or 20 bins.  Those sorters had a series of micro switches that would sense the paper entering the sorter and would then slide the paper into the correct bin. Back then, this was state of the art technology!  For all of you newbies, do you know what the "group" function is used for?  That "group" feature is still a function with today's copiers.

Key counters (remember Hecon, ), were used to combat abuse and track copies made by individual users or workgroups.   The key counter was a mechanical meter that was housed in a plastic cover.  In order to use the copier, users would have to insert the key counter into the copier receptacle.  Once the copier sensed the key counter, the copier then allowed the user to produce copies.  Every copy they made was metered on the key counter.  At the end of the month, and administrator would gather up the key counters and bill back the workgroup or the individual users for the amount of copies that were produced.  The key counters were also used a deterrent to curb abuse.   They were a good after sale product also, since many were misplaced or lost. 

Back in the day every new copier came with a cover and yes when asked "do ya think I should cover the copier at night"?, we stated yes, but please make sure you turned it off!  Guess, that may have been one of the reason that copier companies did away with supplying covers for the copy machines.

First Color Copies

 I can distinctly remember one company back in the eighties that manufactured a foil overlay for plain paper copiers. It was a novel idea that allowed users to make a copy of a document and then you could slide the copy underneath the foil sheet (which was sealed on one side) and then run both the foil and the copy through the by-pass of the copier in one pass.  Presto chango... all of the black image on the page was changed to the color of the foil.  The foil would only stick to the black toner once the media passed through the fusing section.  These foils came in many different colors and the most dramatic was the GOLD foil, we used to tell potential customers that you could turn your copies into GOLD! (pretty lame)  You could even get fancy and with the use of removable tape and scissors cut strips of foil to get different colors on the copy.  Thinking back, this was probably one of the first creative ideas to get a color copy. 

The foil media was primarily used for certificates and proposals.  It was awesome, walking in with a proposal that had the look of gold print. Check it out, you can still get this stuff, I just may buy a pack just to mess with some of the younger reps in the office.

Please welcome Jason Madden, even though I haven't been able to sell him anything, he's become one of my favorite guru's when I need to answers to questions. Not only is he a great resource but a great person also. 

TANGIBLE TRENDS: HOW TO ‘WOW’ WITH DIRECT MAIL

There’s no denying that we live in a digital world; maybe that’s why there’s still something so unique about receiving snail mail. Sure, mail doesn’t have all of the functionality that a website can provide, or an email—but it does provide a refreshing marketing approach that has stood the test of time.

Check out these tips to make sure your direct mail piece gets noticed and, more importantly, acted on.

A Pop of Color
First impressions are everything. It’s a fact that our eyes are drawn to the unusual. Normal envelopes come in white, but your direct mail piece can be any color under the rainbow. If it sticks out, it has a better chance of being picked up and examined.

But be warned—you should pick your colors with a purpose. Don’t simply choose the most obnoxious color because you can. Pick a color that makes sense, yet also stands out from the crowd.

Not Your Average Size
The wonderful thing about direct mail pieces are that they can come in all different shapes and sizes. Sure, you can send out a normal-sized postcard. There’s a time and place for beautifully executed and timeless mail pieces. But if you’re going for a wow-factor, try a size that sticks out from the rest of the mail, or a cutout shape that makes sense.

Added bonus—if your direct mail piece can double as something with functionality, like a magnet, it’ll have added staying power. That’s just one idea. Be creative!

Copy Tips and Tricks
In the fast-paced world we live in, people don’t take the time to read long blocks of text. That’s why your direct mail piece should use the least amount of words as possible to convey your information. You can always add a URL to get people from your direct mail piece to a page on your website that has more information.

Always include a next-step for your audience somewhere on the direct mail piece. Tell them exactly where to go to make the next-steps happen. Think of your direct mail as a vessel to get your audience to your desired next-step.

Things to Note
Direct mail does cost money to create, print and mail. As with every marketing effort, you should make sure that the return on investment is worth it. Simply put, if you think the direct mail piece will get you more business or provide more worth than it costs to create, keep moving full-steam ahead.

Jason Madden

check out his LinkedIn profile here

Organizations in health care and virtually every sector  have been challenged significantly of late when it comes to protecting information from breach, exposure, theft and loss, as so many threats have emerged in such a small period of time. The cost of experiencing a major data breach is going up quickly as the years pass, and the rate of entities (healthcare providers) to not have been impacted by one of these events is falling fast as well.

These are some of the many reasons why government officials have begun to scale up their legislative efforts to hold businesses, health care providers and others more accountable for their failures in the IT security arena. However, many government officials have been concerned about the accuracy and timeliness of regulatory overhauls, and balancing compliance with internal cybersecurity frameworks can be a difficult act for any organization in today's complex landscape.

Challenges spreading
Infosecurity Magazine recently argued that one of the more precarious aspects of regulatory compliance today is that the laws take a bit longer to craft and pass than for hackers and other threats to evolve. For years now, many security analysts have urged companies to not only meet the demands of regulatory compliance for IT security matters, but also to go above and beyond the call of duty to ensure that they are properly protected from risks.

According to the news provider, the European Union is working on one such piece of compliance that will potentially be a more effective line of standardized controls and statutes in the form of the General Data Protection Regulation. However, it is yet to be seen whether this law will truly help to reduce the rate and damages of data breach and subsequent identity theft given how swiftly the threat landscape transforms.

The source pointed out that breaches will be subject to much harsher penalties and fines when the victimized company is found not to have been in compliance with the law.

Getting the right support
As security concerns continue to rise, organization leaders might do well to find a strong partner for secure cloud, email encryption and other protective solutions in the near future. In many instances, leveraging the support of a service provider that can assist with compliance and internal security needs will represent the best path forward for organizations of all types and sizes.

On April 15th, I'll be attending the LinkedIn Copier Sales Roadshow at Wells Fargo Connections New York in Manhattan.

Now, my first thought was to get into NYC, the night before and then hold up the night in a hotel room, thus I could be bright and shiny for the 8:30AM start.  However, my wife reminded me that we live in Highlands, and Highlands has a ferry service that travels to NYC every day, in fact the ferry will stop on the East Side at the 35th Ave Pier. 

Thus, the early morning of the 15th, I'll be catching the 7:00AM ferry from Sandy Hook Bay, motor along the east side of Sandy Hook, make open water in the Raritan Bay, before too long we'll be under the Verrazano Narrows Bridge and that's when the fun begins.  Traveling past the Statue of Liberty to the west and then up the East River gliding past the Canon of Hero's to the left, then disembarking right next to the United Nations. 

From there it's a connection to Uber, a short walk and or hail a cab. Not sure which one of those I'll be doing yet.

I'm really looking forward to hearing Larry Levine craft his presentation for LinkedIn, and I'm sure even an old dog like me can learn something new. I love learning new things, don't we all?  You see, I want to hear from Larry, because he is the resident guru with LinkedIn when it comes to copier reps.  Larry was a copier rep for many years and just recently made the transition to the Guru of Social Media and Linkedin for copier reps like us.

I'm going to also enjoy being smack dab in the middle of our peers!  If you're living in or around the NYC area, how you could you not attend the event in NYC.  I'm sure it will be a good time for all,  coupled with and excellent time to become more knowledge with social media and LinkedIn.

Hey, if you can't make it to NYC, then try Phoenix, Chicago or San Francisco. Click here for those dates and locations, hope to see you all in a few week in NYC.

-=Good Selling=-

BTA SOUTHEAST REVIEW

SPRING BREAK- NEW ORLEANS March 18^th and 19^th 2016

This was the main focus and theme of the BTA Southeast event in New Orleans this year.

Are you embracing the managed IT services opportunities within your customer base — or are you leaving money on the table while risking having your customers stolen by the competition?

Managed IT services cannot only provide a new revenue opportunity, but can also help to diversify your services offering and protect your base. Many of your fellow dealers are moving in this direction or have plans to do so. A December 2014 survey of dealers by InfoTrends, the market research firm, revealed that 73 percent of the office technology dealers responding to the survey who did not offer managed IT services at the time had plans to do so. Plus, among the dealer respondents offering managed IT services at the time, 94 percent projected that their involvement in managed IT services would increase over the next five years. Are you on track with your managed IT services strategy? With a focus on managed IT services, the Spring Break event, hosted by BTA Southeast, will help you better prepare your dealership to claim a greater share of this burgeoning opportunity. 

An important message for the dealer community as a whole. While some of us have made the move to either develop our own in-house IT services division or partner with an external IT support company, this is a critical step forward in the ever changing office equipment industry survival 101 plan.

There were many excellent educational sessions on how to achieve these goals.

Here are my top five take aways from BTA  Spring Break 2016

1. Spring Break Sponsors- Each person at every sponsor booth I visited took the time to explain to me exactly what their company offered and how it could help my company achieve our business goals. They effectively answered every question I asked and provided new tools and capabilities that I have shared with my co-workers. Without these sponsors, the event would not be possible. I would especially like to give a BIG thank you for our P4P Hotel sponsors who were in attendance.  Print Audit (www.printaudit.com), Polek & Polek (www.polek.com), LCA (www.leasecorp.com), Muratec (www.muratec.com) and ESP Surge (www.espei.com).
2. Keynote Address- Dr. Steven Shepard “The Dance of the Generations”. www.shepardcomm.comFrom the “Silent Generation” of WWII who were adaptive because they had no choice to the “Baby Boomer”, Idealists of the 60’s who were the Lone Ranger generation.I will remember this the next time I am in front of the decision maker as I try to figure out which generation he or she comes from in history.Then the “Gen X” group who are nomadic-AKA the Jerry Maguire generation and finally the Millennials “Institution Builders” TEAM oriented. Dr. Shepard’s interesting dissection on how each generation has evolved in accomplishing their goals and how they think really clicked.
3. Andy Slawetsky- Educational Session “Reaching new heights through Social Media” http://www.industryanalysts.com/From Twitter to Facebook to your company’s website to Google and let’s not ever forget the importance of LinkedIn.If you are not utilizing social media to the fullest extent then you are not taking advantage of one of the best ways to market your company and sell your goods and services.  Great session Andy. I am re-reading my notes from your talk daily.His statement “Regarding the internet, what’s in front of you is now” really sends a strong message. Being current is the key.I must say that after this session I was re-evaluating all the ways to utilize social media that I had not thought of previously.
4. BTA’s Linda and John Allwood- What a great job putting BTA Southeast Spring Break together. I don’t know how you do it but what an amazing result. And thank you for helping sort out my hotel issue before arrival. You definitely took care of me as an individual and it will not be forgotten.
5. New Orleans itself. Since this is the first time I have been to the “Big Easy” it was not what I expected. I suppose the things on TV I have seen about Bourbon Street sort of skewed my perception. It is really a very charming city, especially the garden district, old architecture and history associated with such a unique place. I was fortunate enough to bring my wife along for the trip and everyone we met were courteous, engaging and above all down to earth. Considering the rowdy reputation associated with New Orleans we were pleasantly surprised. We definitely plan on returning in the future to spend more time exploring this beautiful destination.
6. Bonus Item- The Stomach Virus. Self explanatory. Other than this the trip was great.

-=Good Selling=-

Woohoo!  Tonight, the Mets take on the KC Royals on Opening Day 2016.  All I'm hoping for is a payback win and the chance to beat the Royals in payback win in 2016!  Go Mets!

Re: barcodes

Inside the copier industry, the generational gap conversations run rampant. Let's face it, it is tough inside the copier world. Baby boomer dealer principals aligning growth strategies with Gen Xers who in turn are leading and coaching Millennials. Meshing business philosophies, sales strategies and even marketing strategies; yes it is challenging.

The opportunity for copier dealers to expand and grow their business beyond hardware in this hyper-connected, fast paced office environment is off the charts. Sales growth models which may have worked in the past may not work with as much success now. Selling has changed inside the copier channel because the art behind buying has changed.

I say open our minds and incorporate the foundation of what has worked in the past and integrate modern sales tools to accelerate your growth. This reminds of the old Life cereal commercial... Mikey tried it and he liked it

Copier sales departments are struggling and juggling as they attempt to grow net new business. It doesn't have be this way. I say remove the excuses, set aside the fear, set aside the ego and help prepare your sales team for success.

Allow me to introduce your sales team to their new best sales friend...LinkedIn. For months now, I have been sharing how sales reps can brand themselves and even close net new business by integrating the use of LinkedIn into the copier sales process. With all the upside potential there are always the "Debbie Doubters" who think is a fad and it too shall pass.

Every day I speak with and coach sales teams, VP's of Sales and Dealer Principals of copier dealerships across North America, Australia, the U.K and even South Africa. Through coaching, many have successfully adopted the concepts around LinkedIn, integrated it into their sales process and are beginning to see net new business growth.

However, for all the naysayers, VP of Sales, Dealer Principals and even sales reps broadcasting “LinkedIn doesn’t work”, in a comedic way here are the top excuses I have heard.

EXCUSE NUMBER 1

I don't have the time – What do you mean you have no time. Neither do I so just do it. As a recovering copier rep, I invested an hour per day 7 days a week to find success on the single best business relationship platform to impact the copier industry EVER! You can check out my story here and learn more about me here. We all have the same amount of time it is how we choose to use it. Invest 30 minutes per day. We all know you can find 30 minutes. Just think of the hours you can gain back and reinvest into your sales growth as you deliver emergency toner to your client who has run out or drop everything you are doing  (like prospecting) to grab meter reads for the billing department.

"If you really want to do something, you'll find a way. If you don't, you'll find an excuse"

Jim Rohn

EXCUSE NUMBER 2

I tried LinkedIn once – “Oh yes, I tried LinkedIn once and it didn’t work!” Trying it once rarely works for anything in life (unless you are crossing something off your bucket list). It takes continuous practice with the right approach. Develop the right mindset and increase the skill set. The commitment is to make it a daily habit. Your financial stability depends on it. 

"Habits are formed by the repetition of particular acts. They are strengthened by an increase in the number of repeated acts"

Mortimer J. Adler

EXCUSE NUMBER 3

I don’t want people to see what I am doing or let my competitors know who I am calling on– LinkedIn has some of the most effective privacy settings. You just need to know how to manage them. I don’t know of a single salesperson who became successful by locking themselves in a dark closet or better yet attending a networking event with a bag on their head. Please join me in attending the LinkedIn professional business party! Besides, paranoia never gets you anywhere. Don't worry what your competitors are doing focus on what you are doing. Control what you can control! Plus, if you are providing a high level of service and truly taking care of your clients then what are you worried about?

Don't you think your competitors already know where your bread and butter current accounts are? Do you honestly believe you are only sales rep in your area calling on your targeted list of accounts? Stop the madness! 

"It's amazing where the paranoid mind can take you"

Bill Ayers

EXCUSE NUMBER 4

I have great relationships with my clients – Most successful sales professionals build great relationships. What happens when the relationship moves on or better yet new people get involved? LinkedIn provides the platform to build your brand, your credibility and position yourself as a subject matter expert. Socially connect by going wide and deep within your accounts to strengthen your connections while staying top of mind. Connect with all executives, IT department, administration, facilities, purchasing, finance department and all influencers to name a few. Ask for testimonials from them all. Most importantly, mine their connections, and ask for referrals. Your clients are your best source of help.

How can you stay top of mind on a daily basis with your clients if you do not socially connect with them? 

EXCUSE NUMBER 5 

I know sales reps must have a LinkedIn profile but sales is a numbers game - Copier sales is not a numbers game, it’s a performance and value game. I am fairly confident the numbers game myth was probably started by a bunch of sales managers with amateurish sales skills who could not close a sale on value if their lives depended on it.  Sales reps who used numbers and luck to close the sale instead of skill and discipline, probably thought if they spoke to enough breathing prospects, one would eventually say "YES".  Why would anyone want to deal with hundreds or even thousands of prospects who may not even want what you have to offer?  This is a complete waste of time, money and energy as I share with you with a simple math problem.

If 25 "cold calls" brings a sales rep diminishing results
and 50 "cold dials" brings a sales rep diminishing results

Is it fair to say...
25 x 0 = 0
50 x 0 = 0

Don't increase your activity to expect different results as I encourage you to change your activity to get to something which works.

"Excuses are like toxic waste to your sales potential"

Copier sales reps need to focus on their unique value and target prospects which will have the greatest impact on their business, their quota! Play the numbers game in Las Vegas. Learn new methods, learn to identify where to focus your efforts to maximize your sales potential.

In conclusion, integrating the use of the LinkedIn into the sales process does work. It is just like driving your car. You have to put the key in the ignition, start the car, take it out park and away you go. Same holds true with LinkedIn. Start the engine (conversations), take it out of park (collaborate) and away you go (build relationships).

No B.S. copier dealer community, leveraging the use of LinkedIn with the right mindset and skill set does work. In 2009, I started integrating LinkedIn with my legacy sales skills to help build out my professional brand. In 2014, this resulted in securing almost $1.3 million in hardware sales with over $650,000 in NEWbusiness in a NET NEW major account position. If an "old school" "baby boomer" sales rep can adapt so can you! Set aside the sales egos, set aside resisting change; change is eminent. Stop the excuses!

If you enjoyed please share your comments. Look forward to connecting and starting a conversation.

Check out more at the Social Sales Academy blog site.

Please enjoy my other posts on LinkedIn Publisher and on SlideShare

I appreciate getting the opportunity to share my LinkedIn stories. Integrating the use of LinkedIn was my “game-changer” in the highly competitive copier world. With great pride I transform and coach copier sales professionals to grow net new business by helping them tell their story and communicate on LinkedIn. My commitment is to help independent office technology dealers thrive in a changing marketplace. You can follow me on LinkedIn, Twitter, as well as at the Social Sales Academy 

It's been more than five years since Ricoh has updated the Ricoh W3601 wide format printer/scanner/copier.  I wasn't sure exactly how long, but googled it and found the press release for the MP 3601 that was dated March 10th, 2011. 

Far too long for me, but at least there is something new and different to offer our W3601 clients an upgrade path.

Ricoh's wide digital wide format entry started with the MP W240 (4ppm), then the MP W2400 (4PPM), later came the MP W3600 (6ppm), and the last one of that model was the W3601.  The new Ricoh MP W6700 is modeled after the current Ricoh MP7100 (10ppm) & MP 8140 (14ppm).  Thus, all three models look identical except for speed and optional accessories.

Print & Copy Speeds

The MP W6700 will have a print speed of 6.7 "D" size prints, 3.3 "E" size drawings per minute. The print speed of the W3601 is 6.4 "D" size per minute.

Scanning

All of the systems are capable of color/black scan to folder, scan to email, scan to url (great feature for reducing band width when accessing scanned drawings), san to ftp,  and scan to document server (a like to call this the document library which is a portion of the hard drive that is dedicated to scanned documents, in addition documents can be routed to the document library via PC).   

What's New with Scanning?

1)   Finally, the new MP W6700 is able to scan to USB Drive, SD card, in addition the standard configuration with allow you to set up scan to Dropbox and Scan to Google Drive. 

But, that's not all!  As with our color MPF's, we now have the capability       to use Ricoh ICE (Integrated Cloud Enviroment).  ICE allows users to scan to their favorite cloud application by authenticating  to the app at the MP W6700.  ICE enables, Blackboard, Box, Canvas, Concur, Dropbox, eFax, eFileCabinet, Egnyte, Email, Evernote, Google Drive, Intacct, NetDocuments, Net Suite, MS 365 (my fav), One Drive, One Drive for Business, Oracle Cloud, Print Cloud, Salesforce, Sharefile and SharePoint.  That's quite the list of apps.  Extremely powerful and easy to access.

Ricoh ICE is a subscription based app. There's the Cloud Scanning option and then Ricoh also offers Print Cloud.  Print Cloud allows you to print anywhere using your mobile or PC by obtaining a print release code.   

2)  Preview Scan, is a new feature that allows you to preview the scan on the color LCD display.  An 18"x24" drawing can be previewed in full view, while 24"x36" and 36"x48" would have a section pre-view of the drawing.  You can then toggle views on the screen to validate that the entire document is good to be archived.  The preview scan is an excellent feature when scanning older legacy drawings.

3)  Scan resolution is up to 600 dpi for all of those scan to applications.  However, Ricoh also offers scanning of up to 1200 dpi with TWAIN scanning.  This will allow users to produce high quality scans from other types of software applications that allow use with a TWAIN Scan driver.  Another great feature for older legacy documents!

What I Like Best

What's not to like right? 

• Printing & scanning is now a standard out of the box feature.  There's no additional options required for scanning unless you want the Ricoh ICE app.
• Stacking of documents, the design of the MP W6700 allows for printed and copied documents to be deliver flat and face down in a tray that will hold 99 drawings!  They are also delivered to the from of the MP W6700 so they can be easily be accessed for quick removal.  Great feature!
• Out of the box (a rather large one, since the weigh of the systems is 507lbs) the Ricoh W6700 offers support for two rolls of paper.  This is important because most AEC companies have two or three sizes of wide format drawings to contend with.  Thus, users can keep the standard a standard 36 inch roll in one section and a 30 inch roll in the other section. 

There are many additional features and options available, however, it's late and once I get a hold of the product sales information book I'll be writing a follow up blog. 

For those of you that want to know my industry insight, please go to the Print4Pay Hotel "wide format" forum for additional "scope" information.

-=Good Selling=-