HACKED!

11/30/2022

Think Your iCloud Was Hacked? Experts Explain What To Do Next -...But problems can still occur from time to time, and even though it's a more stable, secure way of saving files, your iCloud can get hacked.

Duped, hacked and wiped: Implications of cybercrimes on people and policing ...-Buying, selling, earning and learning can all be done remotely now. But be warned of the flipside of technology that also allows a person hundreds ...

What is Bluetooth hacking? How to prevent it? - Zee Business.....Bluetooth Hacking: Keeping the Bluetooth switched on while not in use can be dangerous, as devices can be hacked. Get more Technology News and ...

"This site may be hacked" message - Google Search Help....You'll see the message "This site may be hacked" when we believe a hacker might have changed some of the existing pages on the site or added new ...

-=Stay Safe=-

see attached document

3 Reasons Office Printers are Essential for Sales Materials

Hacked!

Energy organizations hacked through discontinued web server vulnerabilities | SC Media....Energy organizations hacked through discontinued web server ... to have been compromised by state-sponsored Chinese hacking groups were discovered ...

Here's one hacked Facebook account, three signs your account is hacked - Memeburn....Following several other attempts we tracked down the original owner of the Facebook account who confirmed his account was hacked.

AIIMS Delhi's Database Hacked, Secret Data Of Millions Leaked | English News - YouTube.....BreakingNews: AIIMS Delhi's database got hacked; secret data of millions leakedIntel sources call it a 'Cyber Attack'Delhi

Experts unpack the cyber black market, cybersecurity and hacking - ....Millions of Australians have had their hacked data openly traded online, but how do you know if you've been impacted, and what can you do to ...

Hackers are exploiting this new TikTok craze to push malware -.....Several huge NFT Discords hacked by scam attacks (opens in new tab) > Here's our rundown of the best firewalls around (opens in new tab).

How a Cyberattack Plunged a Long Island County Into the 1990s - .....According to Steve Bellone, the Suffolk County executive, the attacks were carried out by BlackCat, a professional hacking outfit also known as ...

How Are Top Betting Sites Getting Hacked? - Riverside's BIN 1440.....How top sports betting sites have been hacked and how one tweet moved an NFL last week, David Purdum joins the show to explain what is going on.

-=Stay Safe=-

Late 2007

It was late in 2007 that I had our first taste of the Great Recession.  The housing bubble burst and I was one of many copier sales  people that were affected by professionals and businesses going belly up.  One day they were there and the next day they weren't, at one time the leases were paid on schedule and the next month many stated there was no income to be had.  Many think the Great Recession was from 2007 to 2009,  however with my feet in the trenches living that horrid dream it was more like 2007 to 2011.

Every Recession Will Spawn New Technology

I'm not sure what year it was but I do remember attending an industry event in Park City, Utah.  One speaker spoke about how every recession will spawn new technology that will change every business.  When the going gets tough companies will launch new technologies that are designed to lower companies costs.  I believe the message to us is that our industry could lose up to 10% of our revenue because of new technology in the next recession.

It's my firm belief that 2007-2011 was the start of our reduction of clicks for our industry due to technology advancements and rapid advancement of digital solutions and habits with a younger workforce.

Yes, there were some good years after 2011,  even though the revenue from gross sales from the hardware got better and better. But the eroding of clicks was still there.  It was more a slow demise over the next eight years.

Covid19

How can we forget?  Covid19 was the triple whammy for our industry.

First of all because workers were not in the office, printing in major market areas fell hard and fast. New York, Chicago, Los Angeles and other major markets had no one in the office.  Thus no one was printing/copying or scanning which equals no clicks.

Second of all business owners and workers adapted, they quickly learned how to get their work down without printing pages (even old guys like me had to adapt or die).  Many companies adopted technologies like DocuSign, Capture Software and Document Management Software.

Third of all Covid19 spawned the recession, not as bad as the Great Recession because Governments printed absurd amounts of cash to avoid a catastrophic financial crash.  Thus technology developed over those COVID years of 2020, 2021 and 2020 further reduced the volume of printed pages in the modern office.

Post Covid19

There's been some small gains in recent months with print because many of the major market areas are trying to get people back to work.  Bad habits are hard to break and that's helped our industry somewhat.  From what I've read the overall percentage drop of page volume is 25-35% from 2019.  For those off us in secondary and rural markets many dealers claim that the drop is much lower than the major markets and that estimate is 10%-15%.

Major Headaches Still Out There

I've read that the supply chain might never go back to where it was in 2019.  There's just too many variables in play with lingering COVID zero tolerance in China. Threatened rail strikes here in the US and the recent revolt of the Chinese people because of Covid lock downs can threaten the fragile supply chain yet again.

Paper

When was the last time we really factored in the cost for a sheet of paper?  Cut sheet paper costs have been rising, thus the question becomes when will the cost for paper be higher than the cost per page?  A quick review at Amazon puts the cost per page for standard letter paper at the cost of  penny per page.  Thus what happens when the cost per page rises to 2 cents per page or more?

The Last Generation

Those of us in the industry today are possibly the last generation that will sell a digital copier.  If you're the young of of 30, then by the time you're 50 copiers will have gone the way of the typewriter.

As I write this I also realize that businesses that offer print can still be profitable with the existing clicks.  Of course with clicks eroding, the cost of producing prints will continue to go higher every year.  It might be fair to say that low volume prints could start at 2 cents and rise to 3 cents per page in the next couple of years (office print). This might offset some of the losses with declining print volumes.

RIP?

Will our industry die?

Nope, there is no chance of that happening. Our industry's core is technology.  As users during COVID learned to adapt with not printing, our industry has already adapted to offering new technologies and services and we'll continue to evolve as events change the course of print.

In 2043 what's the next break and fix with planned obsolescence?

-=Good Selling=-

I heard you on the wireless back in '52
Lying awake, intently tuning in on you
If I was young, it didn't stop you coming through
Oh-a oh-a
They took the credit for your second symphony
Rewritten by machine on new technology
And now I understand the problems you could see

[Verse 1: Trevor Horn, Debi Doss & Linda Jardim] I heard you on the wireless back in '52 Lying awake, intently tuning in on you If I was young, it didn't stop you coming through Oh-a oh-a They took the credit for your second symphony Rewritten by machine on new technology And now I understand the problems you could see

Hacked!

11/28/2022

Millions of Twitter users hacked in 'colossal' security breach - The Independent.....Millions of Twitter users hacked in 'colossal' security breach. Twitter says it 'deeply regrets' private data leak. Anthony Cuthbertson. 10 hours ago.

WhatsApp hacked: Here's what to do.....Reports suggest a hacking community claims to be selling a latest database ... A first sign to a hacked WhatsApp account is seeing contacts that

Hacked Audio File Reveals Concern About Failure To Stop Iran Unrest.....An audio file obtained by the hacktivist group, Black Reward, has revealed concerns among Iranian officials about worn-out security forces, ...

If your organisation is hacked, the first 48 hours are critical - AFR....Mandiant conducts MDR scans directly after a detected breach, but Tague says that given just about every organisation can expect to be hacked, ...

Did Vin Diesel Get Hacked By Russian Trolls? Inside The Strange Instagram Posts...Fast and Furious staple Vin Diesel sparked concerns of hacking among fans this week, raising eyebrows after seemingly taking to Instagram with ...

Vietnamese police dismantle fraud group that stole data and hacked bank accounts....An estimated 40 accounts were hacked and VND40 billion stolen. The Department of Cyber Security and High-Tech Crime Prevention (PA05), operating ...

-=Stay Safe=-

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This Week in the Copier Industry Ten Years Ago

First Week of December 2017

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"As we express our gratitude, we must never forget that the highest appreciation is not to utter words, but to live by them."

John F. Kennedy

As we begin our time together, please reread the opening quote, and as you're thinking about the quote, think about this word... congruency.

When it comes to gratitude, does the walk match the talk?

Reread the quote again, and now think about your clients.... When is the last time you truly and I mean truly complimented, sincerely thanked, and shared deep gratitude towards your clients for doing business with you?

And no, I do not mean just around the holiday season.

Now is the time to bring back compliments.

Now is the time to bring back appreciation.

Now is the time to dig in and have meaningful conversation.

Now is the time to show gratitude.

When it comes to describing gratitude, the Harvard Medical School provides more detail, writing that gratitude is:

“A thankful appreciation for what an individual receives, whether tangible or intangible. With gratitude, people acknowledge the goodness in their lives … As a result, gratitude also helps people connect to something larger than themselves as individuals–whether to other people, nature, or a higher power”.

In a world full of technology, way too many of you are hiding behind your keyboards to communicate with your clients.

When was the last time you had a heartfelt and open conversation with one of your clients?

We live inside an extremely chaotic and digitally driven business world, however; I promise all of you this...

Your clients are starving for attention. They're starving for affection. They're starving for real human and heartfelt conversation.

GRATITUDE IS A CHOICE

We all have choices. I'm a firm believer that you are 100% responsible for how you show up.

How are you showing up for clients?

How are you showing up for your friends, family and even the company you work for?

Are you proactively leading your life with gratitude or reacting with gratitude? Stop for a moment and think about what I just said.

When you choose to plant the gratitude seed into your life, you are choosing to proactively commit to improving your health and well-being.

A study from the University of California Berkeley states,

“Research suggests that gratitude may be associated with many benefits for individuals, including better physical and psychological health, increased happiness and life satisfaction, decreased materialism, and more.”

The study went on to state that,

"Gratitude is also important to forming and maintaining social relationships. When you engage with someone and express gratitude for them, they are in turn more likely to express gratitude in return."

Are you starting to think about your clients in a different way?

Where would you be in sales without any clients?

Therefore, gratitude is the expression of appreciation for what one has. And in your case, this would be your clients. It is a recognition of value free from any monetary worth.

Being grateful is spontaneously generated from within, it is an affirmation of goodness and warmth.

Again, we all have choices. When it comes to your clients and your relationship with them, expressing gratitude builds relational strength.

Expressing gratitude shows you care. Here at Selling from the Heart, we refer to this as giving a rip.

Expressing gratitude reciprocates the kindness shared and felt in your relationship.

Expressing gratitude celebrates the positive in your relationship, bringing the both of you closer together.

Gratitude deepens connection.

Your attitude is always within your control, make it a grateful one.

SOFTS SKILLS COMBINED WITH GRATITUDE DRIVE HARD DOLLARS

“When gratitude becomes an essential foundation in our lives, miracles start to appear everywhere.”

Emmanuel Dagher

Imagine the impact gratitude can have on your client relationships and your sales revenue?

Right now, some of you might be saying, “Larry, come on man. Get real... this fluffy stuff... how can it drive hard dollars?"

Well, I ask you to think about your clients... what would you do and how would you act, if they decided to take their business elsewhere? How would you feel? How would this impact your thoughts, your actions and your sales results?

Soft skills yield hard dollars

Giving compliments from the heart, with sincerity and gratitude will strengthen the relationships with your clients.

Can gratitude close the relational gap with your clients? I believe it can.

THIS ALL STARTS WITH HEARTFELT COMMUNICATION

Communication is the at the core. It becomes the key driver to gain and become connected to your clients for a long time.

I would like all of you to reflect upon these questions...

• When is the last time you thanked your clients for doing business with you? And I mean sincerely thanked them for doing business with you.
• When is the last time you thanked your clients because they put their trust in you?
• When is the last time you thanked your clients for the opportunity to serve them?

"Do not let arrogance go to your head and despair to your heart; do not let compliments go to your head and criticisms to your heart; do not let success go to your head and failure to your heart.”

Roy T. Bennett

Some of the very best people I know, have a healthy appreciation and an abundance of gratitude.

They practice gratitude daily. They communicate it daily. They live a thankful lifestyle.

Hang around me long enough and you will hear me drop a quote from Don Barden and his book, "The Perfect Plan".

The elite 1% lead themselves as servants. They know the answers to these three questions before they ever make a presentation to a client or those they lead...

"If I am to serve this person, will it be right for them personally, professionally, and in their spirit?"

Don goes onto say,

"If so, then and only then will I present myself to them with an attitude of gratitude, real education, and ease of doing business, because that is what servants do."

What is your attitude towards gratitude?

GRATITUDE LIFTS UP YOUR RELATIONSHIPS AND YOUR SALES RESULTS

Whether you are a sales leader or a quota carrying salesperson... You must express gratitude to your clients because they have other choices. There is always someone out there trying to earn their attention and their business.

Are you grateful each time they choose you versus someone else? Do your clients know it?

Don't expect their business because you're not entitled to it. You must keep showing value and renewing their interest in you.

There is a crap-ton of competition out there. Your clients have choices.

You can’t afford to take for granted your clients. Show them love, do something special, tell them you appreciate that they chose you and then work your ass off to earn their loyalty.

A proactive approach to gratitude opens the referral door and drives sales growth.

Here is how this plays out... start with your top 10 clients, find 6 people inside of these accounts (key decision makers and influencers), this gives you 60 people to proactively show your gratitude towards.

The conversation goes something like this...

"(Insert name), this past year I appreciate the opportunity you have given me to serve you. This means a lot and I am so grateful to you and your company. In thinking about your circle of friends and associates, would you be open-minded to bridging an introduction to 2 or 3 of them. Just looking to have a conversation to share some ideas and insight, would this be alright?"

This will surely test your relational strength.

Let's just say your average sale is $30,000. From these asks you receive two names and introductions; this equates to 120 people (60 people inside your top 10 accounts x 2 names). For this example, we will use 25% - win ratio. In other words, 25% of these referrals lead to a sale.

Folks, this is 30 sales at an average of $30,000 and you have just increased your sales revenue by $900,000!

What would this mean to you, your career and your family?

TO CONCLUDE

I'm here to inform you... people crave a genuine, authentic, real-deal and selling from the heart professional. I encourage all of you to lead a sales life full of authenticity and integrity rather than the pursuit of lining your sales wallet.

Showing your emotion isn't a sign of weakness. It's a sign of strength. It builds memorable bonds that transcend your business relationships.

I encourage all you, don't sit on your feelings. Take action. Gratitude felt but not expressed stunts relational growth with your clients.

Allow me to leave you all with this...

How much, in quantifiable numbers, remaining in a status quo mindset will cost you in your sales growth?

Would you like to increase your sales success and fulfillment?

This was my goal when recording all-new materials for the new Selling from the Heart Masterclass, to increasing your sales success and fulfillment in your business.

If you enjoyed the Selling from the Heart book, you’re going to love this masterclass! It takes the tools given to the next level.

Have yet to read Selling from the Heart? No worries, you will receive an audio version as a part of the Masterclass. As an option you can get a free signed copy of Selling from the Heart (just pay for shipping and handling).

You can get your copy here - https://www.sellingfromtheheart.net/book

Together, we will go on a journey where we’ll dive into how to apply the ideas in the book to help you achieve even greater sales success.

With each of the 10 sessions, you’ll receive questions that will help you increase your sales in a way that also makes selling more enjoyable and fulfilling.

This masterclass is configured with you in mind where you can complete the course in chunks from any mobile device, iPad or computer, based on your availability.

You’ll also discover fun bonus materials throughout the course.

ACCESS THE MASTERCLASS HERE.

This Week in the Copier Industry Five Years Ago

First Week of December 2017

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