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The year 2023 will mark 43 years of sales in the office technology space. I've spent all of my years in down the street (SMB) office technology sales, even when I had my own small dealership for 12 years. I was never the flashy type, never the bull ****ter or one that made promised of gifts and dinners. I just went about my business and exercised a great work ethic to win more than I lost. I never minded losing because I was able to learn from those losses and always kept the faith that the next win was right around the next corner.
There's nothing new in sales since I started in 1980, what has changed is the many different levels of communication that are available and creative ways of connecting with your potential client. It is and always will be about prospecting and the effort that you post up on a daily basis. Those that prospect the hardest will be those that win!
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