First, let me state that what I'm about to post came from a long time P4P member. He emailed me a few minutes ago, in reference to a Ricoh America's Direct sales person that contacted one of his accounts via email and sent pricing via email. Our P4P member is a Ricoh dealer and has had this client for 7 years, in addition the entire MIF is owned by the dealer.
"This is our account for the past 7 years and we have all the MIF.
This guy knows better and I want his rear end in a sling.
Plus he sent pricing and alluded to special programs which could make our client think we are not giving him the best contract pricing."
What I can tell you is that the account is a higher education account. What alarms me, is that this price was emailed to someone that the sales person thought was the buyer. See the note on the bottom that states if you are not the correct person to email this to, then please forward to the correct person.
Was this salesperson just fishing?
In any case, the most alarming is the trade-in rebates being offered to the client for a higher education contract. Our dealer has no knowledge of this rebate, thus the client assumes that the rebate is something offered by Ricoh since it is an additional heavy discount from the contract pricing.
What ever happened with "Rules of Engagement"? If I'm aware an account has devices from Ricoh America's, I won't even waste my time providing a quote. I move on to the next potential prospect.
OMG, this guy has seventeen years of experience and he is fishing via emails and sending pricing? How can this be allowed to happen in the channel?
Take a look at the pricing you decide for your self, is this fair business practice?
Here's the email from the Ricoh America's Direct Salesperson:
Please review the attached promo pricing for New Ricoh Clients. In my seventeen years with Ricoh, I have never seen pricing like this!
$3,180.00 for MPC4503 / 45 PPM BW and Color / 110-180 IPM Scanning / 3,300 Sheet Paper Supply / Stapling / Etc. (Outfitted Nicely)
$6,675.00 for MPC8002 / 80 PPM BW and Color / 120-220 IPM Scanning / 4,300 Sheet Paper Supply / Stapling & Hole Punch / Etc. (Outfitted Nicely)
Note from Art: (I omitted the body of this email since it had no bearing on the talk track)
If this is not an area of your responsibility, may I respectfully ask for a reference to the correct person within your organization.
I'm hoping to hear more on this and also hoping that the Print4Pay Hotel member will post a response and tell us more about this.
-=Good Selling=-
Comments (16)