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Crush Your Copier Sales Goals: A Daily Prospecting Checklist (Part III)

 

Part III

Demo Like a Rockstar

Your machines don’t sell themselves. You’ve got to show, not just tell.

  • Live Demos: Whether it’s virtual or in-person, make it unforgettable. Show off features they didn’t even know they needed.
  • Speak Their Language: Tailor your demo to their pain points. Architects don’t care about volume; they care about precision.
  • Leave a Trail: Send them a follow-up package with ROI calculators, videos, or a sample print to seal the deal.

Organize or Die

Your pipeline isn’t going to manage itself. End your day on a high note:

  • Log Everything: Calls, emails, meeting, put it all in your CRM. If it’s not tracked, it didn’t happen.
  • Plan Your Next Move: Set up follow-ups and next steps for every lead. Momentum is everything.
  • Reflect and Adjust: What worked today? What flopped? Tweak your approach and stay sharp. Change it up until something works.

Level Up

Stay ahead of the curve, because the minute you stop learning, you’re toast.

  • Read the Headlines: What’s hot in managed print services? Know your industry like you’re running it.
  • Spy on Competitors: What’s their angle? Find gaps you can exploit. Ask for copies of agreement and contracts.
  • Sharpen Your Skills: Watch webinars, listen to podcasts, or binge YouTube sales channels. “Sales hacker” is a vibe.

Close the Day Like a Pro

The final stretch is where deals are won or lost. Don’t coast, finish strong.

  • Thank Your Prospects: A quick email or call shows you’re serious about their business.
  • Tackle Objections: Answer those tough questions head-on. Confidence sells.
  • Ask for the Sale: Don’t leave it hanging. If they’re ready, lock it down. There's not a damn thing wrong with asking, keep in mind if you don;as you don't get!

My Two Cents

Look, copier sales isn’t rocket science, but it’s also not a walk in the park. It takes grit, hustle, and a game plan to stand out. Follow this checklist daily, and you’ll turn prospecting from a chore into a money-making machine. Ready to level up.

-=Good Selling=-

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