Color Label Press University "Glossary of Terms" Part Ten, Course One

In the past I've called my self a hunter of wide format devices. I'm know moving on to call myself a hunter for color labels, which will lead me to placing net new label presses. 

Over the last month or so, I've noticed multiple rolls of color labels in Wawa's, Quick Chek (both of these are gas station/food markets here in New Jersey).  In addition I also scoped multiple rolls of labels in McDonalds and Dunkin Doughnuts (or Dunkin as they have re-branded).  See and ye shall find color labels everywhere!

Ink is all around us, while pages are reducing in the office, ink usage for branding is on fire.  Next time you're at you're favorite gas convenience store, stop and take a look at the opportunities, you'll be floored!

Label Press University

At the top of each blog you'll see .  Clicking that link which is at the top of each blog will then bring you the collection of blogs for Color Label Press University.  It's pretty neat, you'll see all of the blogs that we've posted for an easier read and simple way to toggle from blog to blog.

Color Label Presses can be used as seeding devices in larger Print4Pay opportunities, or help that dealer or rep get a conversation going with an account where they have never had any traction with MFP's or IT services.  In addition, the competition is ripe for takeover.   Let us not forget about the GP!

The market for full color digital labels in huge and the potential to make some serious commissions is enormous.  BTW, isn't that why we're in this crazy business? 

Flock  A commercial fuzz or lint consisting of fine strands or filaments from textile fibers, animal hair, synthetic resins, etc. It is applied to an adhesive coated surface to produce a decorative felt-like appearance.
Flood Coat   The coating of an entire surface with an ink, adhesive, coating, etc.
Flow Out   The capacity of an ink or adhesive to spread, filling in the hills and valleys on the surface of the printed or non-printed substrate.
Fluorescent Paper   A paper that is coated with a fluorescent pigment which not only reflects a visible wave length, but is activated by most of
the remaining absorbed light to re-emit it as color of a longer wave length which results in reinforcement of the reflected color.
Fluorescent Pigments   By absorbing unwanted wave lengths of light and converting them into light of desired wave lengths, tehse colors seem to
possess an actual glow of their own.
Fluorocarbon Films   A film with very high and low temperature limits, excellent electrical characteristics, and a very slippery, non-sticking surface.
Flying Splice   A splicing or joining of two webs accomplished while the web is in motion.
Foaming   A property of a liquid related to a surface tension. Frothing.
Focal Distance   Ultraviolet light energy, like visible light, can be collected and focused by an elliptical reflector. The focal distance is the distance from the lamp to the substrate, whereas the maximum energy is concentrated at that distance which gives the narrowest band of focused light.
Foil   A very thin metal sheet that can be used as face stock material in label production.
Foil Paper Laminate   A foil laminated to a sheet of paper used as a face stock. The foil is usually top coated to improve ink receptivity.
Font   In composition, the complete assortment of type of one size and face.
Format   The size, style, layout, margins, etc., of a label.
Fountain   A pan or trough on a flexographic press which contains the ink and in which the fountain roller revolves.
Four-Color Process   Printing with yellow, magenta and cyan color inks plus black, using screens to create all other colors.
Freezer Adhesives   Adhesives that will function at temperatures below the freezing point. They are usually removable at room temperatures.
Fuse   To join two surfaces by heating them to their melting or softening point.
Gapping   Openings between layers within a roll of self wound laminating tape.
Gauge   A unit of measure usually the thickness or diameter and generally express by a number.
Gauge Bands   Areas where material or liner is thicker, forming a hard ridge as layer after layer builds up in the same spot.
Gear Chart   A handy reference compilation of the various printing lengths, or repeats, obtainable within the different gearing systems.
Gear Marks   A defect in flexographic printing. Usually appears as uniformly spaced, lateral variations in tone exactly corresponding to the
distance between gear teeth.
Gear Streaks In printing, parallel streaks appearing across the printed web at the same interval as the gear teeth on a cylinder. Same
gear marks.

Gel   A state or condition in which an ink, varnish or coating has a jelly-like consistency.
Gelling   The thickening of an ink or other liquid, which cannot be reversed by stirring.
Ghosting   (New) Vary faint reproduction of printed design without actual ink transfer.
Ghosting (Old)   Shadows or indistinct images appearing in solids or reveses typically caused by poor ink distribution and/or poor base ink
formulation.
Glassine  A super calendered, smooth, dense, transparent or translucent paper manufactured primarily from chemical wood pulps which have been beaten to secure a high degree of hydration of the stock. Sometimes used as a backing paper.
Gloss  Characteristic of the surface which causes it to reflect light at a given angle..
Grab   Ability of an adhesive to quickly adhere to a surface with a minimum of pressure (usually touched to the surface with its own
weight). Also called instant adhesion or initial tack.
Grain  In papermaking, the direction in which most fibers lie corresponding with the alignment of the fibers in the direction of the
paper travel through the paper machine.
Gram   Unit of weight in the metric system; the weight of one cubic centimeter of water at standard conditions. 28.35 grams equal
one ounce.
Gravure Printing   A printing process employing minute engraved wells. Generally, deeply etched wells carry more ink than a raised surface,
hence print darker values. Shallow wells print light values. A doctor blade wipes excess ink from the cylindrical printing surface. Rotogravure employs etched cylinders and web fed stock.
Guard Bars   The bars which are at both ends and center of a UPC and EAN symbol. They provide reference points for scanning.
Guillotine   An instrument for trimming sheets of paper (with a downward cutting action).

-=Good Selling=-