Well, the Image Channel is undoubtedly heading for some needed updates. Over the last couple of years, I have been discussing the future and in search for more of the channel's leaders to help in destroying all that is status quo to a product-centric mindset. Know it's time for the channel to focus on the Customer, not just in words but in their actions. Customer-Centric approaches must replace Product-Centric mindsets.
"Those passionate about approaching things differently, based on a changing customer, can create opportunities once unimaginable."
Yes, a passion for improvement will challenge the status quo, be critical of things that need attention, and drive those wishing to remain complacent insane. However, In my case, it's my passion for improvement that stimulates my imagination. Momentum is the goal of all those passionate to destroy the status quo. During this momentum, there will be many challenges to the comfort of current circumstances; as new circumstances emerge.
"Passionate pursuits towards improvements will challenge conformity before conformity joins in the pursuit."
In today's innovative business, climate leaders need to be open-minded and have a willingness to explore things they once deemed unimaginable. Leaders on opposing sides must be willing to evaluate openly as things which once seemed miles apart move closer together.
"With open minds the old way can in-fact, innovate."
Excitingly It seems as some of the legacy players are now beginning to challenge themselves by replacing status quo mentalities with innovative mindsets striving towards needed re-inventions based on the realities of the market's customer.
We also see some in the channel who appear to talk about how they can disrupt; however, they refuse to disrupt themselves and are placing a false sense of security regarding the relationship component of the deliverable. This misunderstanding in relationships over relevance will cause some to be blindsided as the channel converges and consolidates.
"Business Relationships are a component of a deliverable, and as deliverables modify, so will the relationship component."
Today the channel's leaders must be bold and willing to challenge all that stands in the way of their continued relevance. The channel's actors must not allow the emotions of past business relationships to distract them from market realities. The focus must be on the most important component of the overall deliverable, the market's customer.
Legacy actors can be the disruptors.
I believe when legacy actors become obsessed with reinventing themselves based on customer-centric motives over saving themselves based on product-centric mindsets. They are just as probable to succeed as any new innovator attempting to disrupt them.
Leaders on a path to challenge the status quo all understand there cannot be any sacred cows - in business when its time to sacrifice the status quo; it must be sacrificed.
The emotions involved with past relationships will challenge all as new relationships are formed, and during disruptions, strange bedfellows will emerge. The Imaging Channel must get past their obsessions to save things and learn how to reinvent things. There is nothing at all comfortable about reinventing things. Of, course there is nothing at all satisfying in being choked to death by the grip of complacency.
My friends where will your passion led you in 2020? The boldness of the journey will be feed from the passion you travel with.
I wish all a Happy Holiday Season
"Status Quo is the killer of all that will be invented."
Ray Stasieczko
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