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BTA Grand Slam Event Baltimore (Thursday)

It was a nice an easy drive down the New Jersey Turnpike this afternoon, the wife and I made the drive in about three and a half hours.  

 

This year the Grand Slam Event is at the Hyatt Regency in Baltimore inner Harbor. This is my first to trip to Baltimore and so far so good.

 

Our event kicked off about 4PM and the conference was packing (standing room only).  If you're not familiar with the BTA Regional Events you would love the setup of the conference area.  All along the walls of the conference room is where the vendors (show sponsors) reside with their tables, In the middle of the room there are rows and rows of tables set up for the BTA attendees and at the front of the conference room is where the presenters will present their educational seminars tomorrow.

 

I was really looking forward to hearing from Tod Pike Senior Vice President of Samsung/Business Enterprise Division. I was impressed with the keynote that he delivered.  Unlike the canned MDS/MNS presentations of Ricoh in Orlando and Kyocera in Rye, NY last year, Tod focused on tell the BTA attendees about "What it Takes to Stay Great" and emphasized the need for dealers to hire more twenty somethings to develop and grow the business for Managed Services.  Tod also spoke about the need for Dealers to gain a good grasp on how to connect with new customers with social media.   

 

Just a couple of takeaways from Tod's keynote:

 

  • 17-18% of the printed pages is color.
  • 2% of the printed page volume is 11x17.
  • Game changer is marrying hardware with output management software

Tomorrow I'll get to hear hear from many other speakers but more importantly I'm looking forward to hear from Frank Cannata in the dealer panel that goes off at 9AM.  BTW I'll have the video of Tod Pike's keynote address uploaded this Sunday night.

 

-=Good Selling=- 

 

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