“Mediocrity will never do. You are capable of something better.”
Gordon B. Hinckley
Sales reps who are mediocre are afraid to think big.
A mediocre sales rep operates in a state of accepting and working according to average standards, in other words: just getting by; barely making it. Operating with mediocrity creates a mindset that living in the comfort zone is acceptable.
Too many sales people are comfortable living in mediocrity. They choose to follow in the foot steps taken by many other sales reps because they believe it provides a sense of security.
These sales reps are content with muddling along without ever really breaking into a sweat. They get the job done but will never set the sales world on fire nor blow it out of the water.
They're happy to be mediocre. Close to hitting quota is good enough.
The definition of success for a mediocre sales rep... “It works”.
Good enough just doesn't cut it in this highly competitive, dog eat dog and digitally driven business world.
I'm concerned with the amount of low expectations and standards. So many aren’t willing to put in the extra effort to create something really magical, exciting and breathtaking. They fail to invest in themselves and don’t put in the effort to keep their skills up-to-date. There are way too many in sales who are happy using technology from years ago, as it keeps them ticking and that’s good enough.
There are way too many sales reps out there who believe they are 'A' players but in actuality they are nothing more than 'C' players hiding inside an empty suit
Accepting mediocrity as the standard for success will ultimately screw with your sales career. It won’t take much for your competitors to beat you squarely when your goal is “It works”.
MEDICORITY IS SAFE!
Mediocrity is a sales disease.
Mediocrity is poison. It takes root in our minds and convinces us that the point of living within the sales profession is to simply get by. It's unfortunate as many fail to push themselves beyond the bare minimum, without a nudge from someone or something on the outside.
Taking a risk is scary. Each one of us will face a risky decision. One can decide to take the risk, leading them down the road to betterment or avoid it, staying mediocre. When the time comes, many simply freeze, stopping dead in their tracks becoming afraid to go for what they desire, a better sales life.
"Trust yourself, let go of expectation, go for everything you've ever wanted and stop living your sales life as never having tried"
It's the numbing of the mind that condemns one to a mediocre, boring life. Whenever you come across risk, search within your heart and go for it. This requires courage and resilience. Rest assured, you will survive and lead a fulfilling sales life.
THE SECRET SAUCE
Spice and heat... I love hot sauce and spicy foods. Real, raw, genuine and relatable sales professionals add a bit of heartfelt spice throughout what they do as they continually douse the flames of mediocrity.
TONY CHACHERE
In a sales world full of mistrust and rampant skepticism, Tony Chachere creole seasoning is the sincerity spice. It's great on everything!
Sincerity: being real, being genuine, and being human in a sales world riddled with empty suits lies within the heart and soul of sales professionals.
Faking sincerity will get you exposed! Empty suits come to sales opportunities and relationships with their own hidden agenda. They're wrapped up and too busy thinking about quotas and promotions as they reek of commission breath. It’s not about you, it’s about the wants, needs and expectations of your clients and prospects.
FRANKS REDHOT
Without substance one can't add business value. You must uncover business goals, challenges and what might be troubling your clients or prospects; then offer them sound advice.
Empty suits and mediocre sales reps fail to zero in on specific business challenges. They fail to demonstrate they understand as they care more about what goes into their wallet and their bank account.
When you think of substance, a heartfelt professional splashes Frank's Redhot Sauce and puts that Sh$t on everything. Business acumen combined with business conversational skills leads to substantive executive conversations.
SRIRACHA
I believe sales professionals are leaders: they build relationships, cast vision, and motivate people to take action. Think for a moment... Can the Emotional Intelligence traits of effective leaders be applied to sales professionals?
Authenticity and heart is one of the biggest challenges for salespeople in a profession riddled with scrupulous, fake, disingenuous and mediocre sales reps.
"It's about having the heart to rise up"
Add a splash of Sriracha and watch out! Everything tastes better with Sriracha and so do heartfelt and emotional business conversations.
PUT AN END TO MEDIOCRITY
A mediocre sales rep easily gives up in their quest to become a heartfelt sales professional. Why do they do this? It's because pursuing this lifestyle is lonely, hard work and often goes against the general opinions shared by other sales reps.
"A vast majority of sales reps are mediocre and average at best."
The next time you're at the grocery store think...
- Tony Chachere's, Am I being sincere?
- Frank's Redhot Sauce, Am I bringing substance?
- Sriracha, Am I bringing my heart?
Success is exciting and tastes great! Mediocrity? Well that's a decision you need to make!
I understand, I get where you all are coming from. Every day, I walk in your shoes. I am fully committed to helping your sales team integrate social aspects and modern strategies into your current sales process to grow new business. I want you to get results. This is why I am passionate about doing this the right way, the genuine way, the authentic way! It's about understanding value before visibility.
Selling From the Heart is making a difference! I poured my heart into every page of this book and I think you're going to love it. You can find it on Amazon in paperback and Kindle. You can click on the book image below and this will take you to Amazon.
You can find more material inside Selling From The Heart.
In a world full of empty suits, I'm passionate about helping sales reps succeed by getting valuable before they get visible. I help sales teams understand the true value they bring to the market.
I appreciate getting the opportunity to share my stories. Integrating the use of social and sharing my story on LinkedIn was my “game-changer” in the highly competitive office technology world. With great pride I transform, challenge, coach and inspire sales teams to grow new business by helping them share their story and how they communicate it out by integrating the use of social inside the sales process. You can follow me on LinkedIn, Twitter and on my podcast by clicking on Selling from the Heart.
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