It's awesome to sell 36 month leases, right? Yesterday my CRM software kicked out a current customer that was in the last three months of their wide format lease.
Low and behold the system that I had leased them 32 months ago was the Ricoh W3601.
The W3601 is still current and I was pretty shocked that there's been no refresh of upgrade of the product in almost 3 years. Pretty much, the W3601 is antiquated and needs a refresh ASAP.
Thus, I thought I would put together a top ten list of features I would like to see with a refresh or upgrade of the Ricoh W3601.
1. Auto Document Feeder: Darn tootin, no one else has one, and it would be an awesome selling feature.
2. Dump Plotworks: Get plotworks listed as an option or maybe go back to Ratio US and work a deal with them for the new plotbase.
3. Embedded USB Print & Scan: Every other Ricoh MFP just about comes standard with this feature. Why do you have to purchase a print controller if all you have to do is print .pdf's? Hint to Ricoh: Lower MSRP price equals more units sold, end users are not fans of ink wide format systems unless they have a need for color.
4. Ricoh ICE: Integrated Cloud Environment for scan 2 cloud and print from popular cloud services like google drive, Box, Dropbox, Evernote, MS365, skydrive and more.
5. Updated Web Browser: Goes hand in hand with integrating Ricoh ICE.
6. Rear Stacker: Vertical upright unit that attaches to the rear of the system.
7. Original Stacker: It's already there, however, Ricoh needs to extend the rear paper guides by another six inches and have a paper stop on it.
8. Offer Dual Models: Offer a 4 page per minute system and a 6 page per minute system just like they have in Europe. Helps us competes against the wide format color ink MFP's.
9. Large Android Color Tablet GUI: Add some sizzle, users would love to preview scans on something larger than a 6 inch screen. Maybe the size of Ipad screen.
10. Embedded Scan & Print feature: Would allow us to scan a color doc and output to a color plotter.
11. View Network folders from the MFP GUI: Ability to view folders on the network from the MFP and then select the desired "scan2" folder.
12. Mobile Print: Don't you think it's about time!!!!
The current MP 3601 is outdated with features, however, the print engine is awesome and I believe one of the most reliable engines on the market today.
Ricoh needs to step up it's game with low volume wide format!!!!
BTW, the MSRP of the CW2200SP is grossly over priced!!!
-=Good Selling=-
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